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  • 2007

    Small Snack, Big Business: The Story of Jiujiuya (C)

    Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2007, 3 p.

    Research output: Other contribution › Case Studies

  • 小产品，大买卖：久久丫连锁的发展历程（C）

    Translated title of the contribution: Small Snack, Big Business: The Story of Jiujiuya (C)Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2007, 4 p.

    Research output: Other contribution › Case Studies

  • 2006

    Baby-first Child Car Seats: From Exportation to Domestic Sales

    Zhou, D. & Shu, J., 1 Jan 2006, 15 p.

    Research output: Other contribution › Case Studies

  • SANY: Will It Be Sunny in Europe? (A)

    Dong, B. (First Author), Liu, S. (Participant Author), Fernandez, J. A. (Participant Author), Yin, T. (Participant Author) & Atamer, T. (Participant Author), 1 Jan 2006, 13 p.

    Research output: Other contribution › Case Studies

  • Winning the China Vitamin War by Building a Strong Brand

    Burgers, W. P. (First Author) & Chen, J. (Participant Author), 1 Jan 2006, 28 p.

    Research output: Other contribution › Case Studies

  • 三一集团：欧洲会天气晴朗吗？（A）

    Translated title of the contribution: SANY: Will It Be Sunny in Europe? (A)Bian, D. (First Author), Liu, S. (Participant Author), Fernandez, J. A. (Participant Author), Atamer, T. (Participant Author) & Yin, T. (Participant Author), 1 Jan 2006, 12 p.

    Research output: Other contribution › Case Studies

  • 宝贝第一：从出口到内销

    Translated title of the contribution: Baby-first Child Car Seats: From Exportation to Domestic Sales周东生 & 舒金斯 , 1 Jan 2006, 15 p.

    Research output: Other contribution › Case Studies

  • 打造强势品牌，制胜中国维生素市场

    Translated title of the contribution: Winning the China Vitamin War by Building a Strong BrandBurgers, W. P. (First Author) & Chen, J. (Participant Author), 1 Jan 2006, 17 p.

    Research output: Other contribution › Case Studies

  • 2005

    GM China versus Chery: Disputes for Intellectual Property Rights (B)

    Fernandez, J. A. (First Author) & Liu, S. (Participant Author), 1 Jan 2005, 6 p.

    Research output: Other contribution › Case Studies

  • Human Resource Management in B&Q China: Upgrading Action (A)

    Chen, S., 1 Jan 2005, 9 p.

    Research output: Other contribution › Case Studies

  • Human Resource Management in B&Q China: Upgrading Action (B)

    Chen, S., 1 Jan 2005, 15 p.

    Research output: Other contribution › Case Studies

  • Hunghom Peninsula in Hong Kong: A Realistic Call for Corporate Social Responsibility (A)

    Tsai, T. (First Author) & Liu, S. (Participant Author), 1 Jan 2005, 18 p.

    Research output: Other contribution › Case Studies

  • Hunghom Peninsula in Hong Kong: A Realistic Call for Corporate Social Responsibility (B)

    Tsai, T. (First Author) & Liu, S. (Participant Author), 1 Jan 2005, 15 p.

    Research output: Other contribution › Case Studies

  • Hunghom Peninsula in Hong Kong: A Realistic Call for Corporate Social Responsibility (C)

    Tsai, T. (First Author) & Liu, S. (Participant Author), 1 Jan 2005, 12 p.

    Research output: Other contribution › Case Studies

  • Shanghai Automotive and Ssangyong Motor: A Tale of Two Dragons (A)

    White, S. (First Author) & Xu, L. (Participant Author), 1 Jan 2005, 20 p.

    Research output: Other contribution › Case Studies

  • Shanghai Automotive and Ssangyong Motor: A Tale of Two Dragons (B)

    White, S. (First Author) & Xu, L. (Participant Author), 1 Jan 2005, 25 p.

    Research output: Other contribution › Case Studies

  • 上海汽车与韩国双龙（A）

    Translated title of the contribution: Shanghai Automotive and Ssangyong Motor: A Tale of Two Dragons (A)White, S. (First Author) & Xu, L. (Participant Author), 1 Jan 2005, 17 p.

    Research output: Other contribution › Case Studies

  • 上海汽车与韩国双龙（B）

    Translated title of the contribution: Shanghai Automotive and Ssangyong Motor: A Tale of Two Dragons (B)White, S. (First Author) & Xu, L. (Participant Author), 1 Jan 2005, 23 p.

    Research output: Other contribution › Case Studies

  • 百安居中国的人力资源管理：升级行动（A）

    Translated title of the contribution: Human Resource Management in B&Q China: Upgrading Action (A)Chen, S., 1 Jan 2005, 7 p.

    Research output: Other contribution › Case Studies

  • 百安居中国的人力资源管理：升级行动（B）

    Translated title of the contribution: Human Resource Management in B&Q China: Upgrading Action (B)Chen, S., 1 Jan 2005, 12 p.

    Research output: Other contribution › Case Studies

  • 联想系列案例二：多元化失败以后

    Translated title of the contribution: Lenovo (B): After the Diversification Failed丁远, 张华 & 董梁, 1 Jan 2005, 11 p.

    Research output: Other contribution › Case Studies

  • 2004

    Eli Lilly and Company, China Affiliate (A): War for Talent

    Fernandez, J. A. (First Author) & Zheng, J. (Participant Author), 1 Jan 2004, 21 p.

    Research output: Other contribution › Case Studies

  • Eli Lilly and Company, China Affiliate (B): Winning the War for Talent

    Fernandez, J. A. (First Author) & Zheng, J. (Participant Author), 1 Jan 2004, 11 p.

    Research output: Other contribution › Case Studies

  • GM China versus Chery: Disputes over Intellectual Property Rights (A)

    Fernandez, J. A. (First Author) & Liu, S. (Participant Author), 1 Jan 2004, 15 p.

    Research output: Other contribution › Case Studies

  • SAIC-Chery Automobile Coporation (A)

    Park, S. H. (First Author) & Chen, Z. (Participant Author), 1 Jan 2004, 24 p.

    Research output: Other contribution › Case Studies

  • SAIC-Chery Automobile Coporation (B)

    Park, S. H. (First Author) & Chen, Z. (Participant Author), 1 Jan 2004, 7 p.

    Research output: Other contribution › Case Studies

  • SAIC-Chery Automobile Corporation (C)

    Park, S. H. (First Author) & Zhuo, C. (Participant Author), 1 Jan 2004, 9 p.

    Research output: Other contribution › Case Studies

  • 2003

    Small Snack, Big Business: The Story of Jiujiuya (A)

    Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2003, 5 p.

    Research output: Other contribution › Case Studies

  • Small Snack, Big Business: The Story of Jiujiuya (B)

    Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2003, 4 p.

    Research output: Other contribution › Case Studies

  • 小产品，大买卖：久久丫连锁的发展历程（A）

    Translated title of the contribution: Small Snack, Big Business: The Story of Jiujiuya (A)Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2003, 4 p.

    Research output: Other contribution › Case Studies

  • 小产品，大买卖：久久丫连锁的发展历程（B）

    Translated title of the contribution: Small Snack, Big Business: The Story of Jiujiuya (B)Velamuri, S. R. (First Author), Zhang, H. (Participant Author) & Fu, X. (Participant Author), 1 Jan 2003, 4 p.

    Research output: Other contribution › Case Studies

  • 2002

    From Technology to Spa: Allen Lee’s Risky Switch

    Fernandez, J. A. (First Author) & Chen, D. (Participant Author), 1 Jan 2002, 16 p.

    Research output: Other contribution › Case Studies

  • 2001

    联想系列案例一：世纪之交的选择

    Translated title of the contribution: Lenovo (A): Choice at the Turn of the Century丁远, 张华 & 董梁 , 1 Jan 2001, 7 p.

    Research output: Other contribution › Case Studies