Marketing

Research output

Research output per year 2012 2022 2023 2023

• 11 Journal
• 5 Report
• 2 Case Studies
• 1 Monograph
• 2 More
  • 1 Conference contribution
  • 1 Working paper

Research output per year

Research output per year

Search results

• 2023

  2023 ESG白皮书

  Translated title of the contribution: 2023 ESG WHITE PAPER汪泓 (ed.), 杜道明 (ed.), 王雅瑾 (ed.), 何梓晴 (ed.), 李秀娟 (ed.), 白诗莉 (ed.), 陈世敏 (ed.) & 芮萌 (ed.), 8 Apr 2023

  Research output: Book/Report › Report

  Open Access

  File
  1599 Downloads (Pure)
• 2022

  2022 CEIBS ESG White Paper

  He, J. (ed.), Wang, H. (ed.), Ding, Y. (ed.), Lee, J. S. K. (ed.), Price, L. J. (ed.), Chen, S. (ed.), Rui, O. M. (ed.), Wang, Y. (ed.) & Guo, M. (ed.), 2022

  Research output: Book/Report › Report

  Open Access

  File
  638 Downloads (Pure)

• 2022 ESG白皮书

  Translated title of the contribution: 2022 ESG WHITE PAPER何今宇 (ed.), 汪泓 (ed.), 丁远 (ed.), 李秀娟 (ed.), 白诗莉 (ed.), 陈世敏 (ed.), 芮萌 (ed.), 王雅瑾 (ed.) & 郭敏 (ed.), 10 May 2022

  Research output: Book/Report › Report

  Open Access

  File
  220 Downloads (Pure)

• 2022 Global Branding Strategy & Fashion Industry White Paper: the Commercial Value of Culture from a Global Strategy Perspective

  Qi, W. (ed.), Zhang, Y. (ed.), Lu, M. (ed.), Li, X. (ed.), Chen, Z. (ed.), 魏天天 (ed.), LI, E. (ed.), Zou, Y. (ed.), Cao, J. (ed.), Zhao, E. (ed.), Liu, L. (ed.) & 李豆豆 (ed.), 2022, 61 p.

  Research output: Book/Report › Report

  Open Access

  File

  • Global Strategy 100%
  • Fashion Industry 100%
  • Perspective 100%
  • Culture 100%
  • Young People 100%
  224 Downloads (Pure)

• 2022全球品牌战略与时尚产业白皮书: 全球战略视角下的文化商业力

  Wang, Q. (ed.), Zhang, Y. (ed.), Lu, Y. (ed.), Li, X. (ed.), Chen, Z. (ed.), 魏天天 (ed.), LI, E., ZOU, Z., Cao, Z. (ed.), Zhao, L. (ed.), Liu, G. (ed.) & 李豆豆 (ed.), 2022, 117 p.

  Research output: Book/Report › Report

  Open Access

  File
  668 Downloads (Pure)