Personal profile

Personal profile

2015 Ph.D. in Marketing, Yale University, U.S.
2009 B.A. in Economics, Peking University, China

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Collaborations and top research areas from the last five years

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  • SuperMonkey: A Pay-Per-Session Gym

    Lu, Y., Zhang, H. & Huang, X., 30 May 2024, 12 p.

    Research output: Other contributionCase Studies

  • 元隆雅图:体育IP营销与业务赋能(A)

    Translated title of the contribution: Yuanlong Yato: Sports Marketing and Business Empowerment (A)鲁薏 & 曹之静, 20 Jul 2024, 14 p.

    Research output: Other contributionCase Studies

  • 元隆雅图:体育IP营销与业务赋能(B)

    Translated title of the contribution: Yuanlong Yato: Sports Marketing and Business Empowerment (B)鲁薏 & 曹之静, 20 Jul 2024, 10 p.

    Research output: Other contributionCase Studies

  • 超级猩猩:不办卡的健身房

    Translated title of the contribution: SuperMonkey: A Pay-Per-Session Gym鲁薏, 张华 & 黄夏燕, 30 May 2024, 15 p.

    Research output: Other contributionCase Studies

  • Information Design of Online Platforms

    Tony Ke, T., Lin, S. & Lu, M. Y., 2023, EC 2023 - Proceedings of the 24th ACM Conference on Economics and Computation. London, United kingdom, p. 912 -

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review