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Yi Xiang
Professor of Marketing
,
Marketing
Phone
86-21-28905644
Email
yixiang
ceibs
edu
Website
http://www.ceibs.edu/xiang-yi
Overview
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Network
Research Output
(14)
Similar Profiles
(28)
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Dive into the research topics where Yi Xiang is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Economics, Econometrics and Finance
Market
100%
Information
79%
Enterprise
54%
Demand
39%
Specific Industry
25%
Brand
24%
Pricing
21%
Market Share
21%
Sales
21%
Production
21%
Product Life Cycle
18%
Incentives
16%
Econometric Model
12%
Research and Development
12%
Gross Margin
10%
Competitive Advantage
10%
Brand Equity
10%
False Claim
5%
Advertising Regulation
5%
Innovation
5%
Pharmaceutical Industry
5%
Social Sciences
Markets
54%
Specific Industry
43%
Consumers
28%
Innovation
21%
Production
21%
Jewelry
21%
Market Share
21%
Advertising
19%
Information Theory
19%
Competition
13%
Superior
10%
China
10%
Sales
10%
Success
10%
Plagiarism
10%
Profits
10%
Time
10%
Product Design
10%
Competitive Advantage
10%
Growth
10%
Rivers
10%
Scaling-Up
10%
Category
6%
Deception
5%
Advertising Ban
5%
Search
5%
Computer Science
Attribute Information
15%
Simulation Mode
12%
Messages
10%
Programs
7%
Design
5%
