教练及其在企业中的应用

Translated title of the contribution: Coaching and Its Application in the Corporate Context

李秀娟, 赵丽缦

Research output: Other contributionCase Studies

Abstract

In recent years, coaching developed into a unique management technique differing from traditional mentoring and consulting. This case study provides a systematic introduction to coaching, including its adoption by companies, benefits, and associated challenges, as well as its application in the corporate context.
Translated title of the contributionCoaching and Its Application in the Corporate Context
Original languageChinese (Simplified)
Number of pages14
Publication statusPublished - 6 Sept 2024

Case number

OB-24-092

Case normative number

OB-24-092-CC

Case type

Field Case

Update date

19/03/2025

Supplement

For more details, please visit www.chinacases.org

Published by

China Europe International Business School

Keywords

  • Coaching
  • coaching culture
  • coaching leadership
  • GROW Model
  • team coaching
  • talent development

Case studies discipline

  • General Management
  • Organizational Behavior

Case studies industry

  • Other Services

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