Find Research outputs - China Europe International Business School

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2023
Peak sales time prediction in new product sales: Can a product manager rely on it?
Krishnan, T. V., Feng, S. & Jain, D., Oct 2023, In: Journal of Business Research. 165, 11 p., 114054.
Research output: Contribution to journal › Journal

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2021
Diffusion of Innovations: Modeling, Estimation, and Normative Developments(CEIBS Working Paper, No. 044/2020/MKT, 2020)
Jain, D. C., Krishnan, T. & Feng, S., Jan 2021.
Research output: Working paper

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2020
Early Prediction of Peak Sales Time in New Product Sales: Your Prediction May be Statistically Significant, But Is It Accurate?(CEIBS Working Paper, No. 037/2020/MKT, 2020)
Krishnan, T. V. & Jain, D. C., Aug 2020.
Research output: Working paper

Open Access
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