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2006
A reader in marketing communications
Jenster, P. V. (First Author), 2006, In: European Journal of Marketing. 40, 7-8, p. 910Research output: Contribution to journal › Journal
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Corporate communications: Theory and practice
Jenster, P. V. (First Author), 2006, In: European Journal of Marketing. 40, 7-8, p. 909-910Research output: Contribution to journal › Journal
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The contingent value of marketing strategy innovativeness for product development performance in Chinese new technology ventures
Atuahene-Gima, K. (First Author), Li, H. (Participant Author) & De Luca, L. M. (Participant Author), 2006, In: Industrial Marketing Management. 35, 3, p. 359-372Research output: Contribution to journal › Journal
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The effects of formal controls on supervisee trust in the manager in new product selling: Evidence from young and inexperienced salespeople in China
Atuahene-Gima, K. (First Author) & Li, H. (Participant Author), 2006, In: Journal of Product Innovation Management. 23, 4, p. 342-358Research output: Contribution to journal › Journal
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The majority rule in individual decision making
Zhang, J. (First Author), Xiao, Z. (Participant Author) & Hsee, C. K. (Participant Author), 2006, In: Organizational Behavior and Human Decision Processes. 99, 1, p. 102-111Research output: Contribution to journal › Journal
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Unpacking the relationship between CEO leadership behavior and organizational culture
Tsui, A. S. (First Author), Xin, K. R. (Participant Author), Zhang, Z.-X. (Participant Author), Wang, H. (Participant Author) & Wu, J. B. (Participant Author), 2006, In: Leadership Quarterly. 17, 2, p. 113-137Research output: Contribution to journal › Journal
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