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The Ingredient Branding of the Bitter Agent Bitrex
Waldemar A. Pförtsch.
Case Development Centre
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Economics, Econometrics and Finance
Brand
25%
Child
75%
Consumer Attitude
25%
Consumer Goods
25%
Consumption
25%
Emerging Economies
50%
Enterprise
50%
Intermediate Good
50%
Market
100%
Organization Support
25%
Owners
25%