The Impact of Introducing a Customer Loyalty Program on Category Sales and Profitability (CEIBS Working Paper, No. 026/2020/MKT, 2020)

Chen Lin

科研成果: 工作论文

50 下载量 (Pure)

指纹

探究 'The Impact of Introducing a Customer Loyalty Program on Category Sales and Profitability (CEIBS Working Paper, No. 026/2020/MKT, 2020)' 的科研主题。它们共同构成独一无二的指纹。

Social Sciences

Economics, Econometrics and Finance