MNCs reeling from food scandals in China?

  • Richard Brubaker

    Press/Media: Newspaper ArticlesInterview

    Description

    CEIBS Prof. Richard Brubaker explains why transparency is key for multinationals targeting the Chinese market.

    Period23 Oct 2014

    Media contributions

    1

    Media contributions

    • TitleMNCs reeling from food scandals in China?
      Media name/outletCEIBS
      Date23/10/14
      PersonsRichard Brubaker

    Categories

    • Interview