China Europe International Business School

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Case Studies

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  • 2015

    Eaglestar in Africa (A)

    Kang, R., 30 Apr 2015, 8 p.

    Research output: Other contribution › Case Studies

  • Eaglestar in Africa (B)

    Kang, R., 30 Apr 2015, 7 p.

    Research output: Other contribution › Case Studies

  • Hotelvp: Swimming with Sharks

    Gong, Y., Velamuri, S. R., Zhao, L. & Dong, L., 30 Apr 2015, 18 p.

    Research output: Other contribution › Case Studies

  • JD.com vs. Alibaba: China's Online Retailing Giants Collide

    Chen, W. & Zhao, Z., 18 May 2015, 34 p.

    Research output: Other contribution › Case Studies

  • JDB Herbal Tea (A): Got Inflammation? Drink Wong Lo Kat

    Wang, G., Zhu, Q. & Zhang, R., 30 Oct 2015, 22 p.

    Research output: Other contribution › Case Studies

  • JDB Herbal Tea (B): Got Inflammation? Drink JDB

    Wang, G., Zhu, Q. & Zhang, R., 30 Oct 2015, 17 p.

    Research output: Other contribution › Case Studies

  • Mindray Medical

    Park, S. H. & Ji, H., 30 Oct 2015, 29 p.

    Research output: Other contribution › Case Studies

  • Shanghai Highly (Group) Co., Ltd.

    Zhang, W. & Kuai, D., 4 Jun 2015, 17 p.

    Research output: Other contribution › Case Studies

  • Souche: A Game Changer in the Used Car Market?

    Gong, Y. & Zhu, Q., 30 Oct 2015, 16 p.

    Research output: Other contribution › Case Studies

  • Supply Chain Innovation——Homekoo: A Mass-customization-based Furniture Producer

    Fu, W., Zhao, X. & Yan, B., 30 Oct 2015, 22 p.

    Research output: Other contribution › Case Studies

  • S地产公司：变革深水区

    Translated title of the contribution: S Real Estate Company: The Critical Moment of ReformHan, J. & Zhao, Z., 30 Apr 2015, 11 p.

    Research output: Other contribution › Case Studies

  • TCL集团股份有限公司（A）

    Translated title of the contribution: The TCL Corporation Case (A)Ding, Y., Zhang, H. & Lu, S., 30 Apr 2015, 16 p.

    Research output: Other contribution › Case Studies

  • TCL集团股份有限公司（B）

    Translated title of the contribution: The TCL Corporation Case (B)Ding, Y., Zhang, H. & Lu, S., 30 Apr 2015, 8 p.

    Research output: Other contribution › Case Studies

  • The Tale of BYD before and after its A Share IPO: The Art of Precise Profit Management

    Zhang, H., Xie, C. & Ding, Y., 30 Apr 2015, 17 p.

    Research output: Other contribution › Case Studies

  • The TCL Corporation Case (A)

    Ding, Y., Zhang, H. & Lu, S., 30 Apr 2015, 17 p.

    Research output: Other contribution › Case Studies

  • The TCL Corporation Case (B)

    Ding, Y., Zhang, H. & Lu, S., 30 Apr 2015, 11 p.

    Research output: Other contribution › Case Studies

  • “貌离神合”的加多宝凉茶中国好声音

    Translated title of the contribution: Surface Differences, Core Similarities: JDB Herbal Tea and the Voice of ChinaPang, H., Guo, Y. & Deng, S., 30 Apr 2015, 10 p.

    Research output: Other contribution › Case Studies

  • 《中国好声音》：现象级娱乐节目

    Translated title of the contribution: The Voice of China: A Phenomenal Entertainment ProgramWang, G., Zhu, Q., Chen, W. & Zhang, R., 30 Oct 2015, 25 p.

    Research output: Other contribution › Case Studies

  • 三全食品（A）：速冻食品的领导者

    Translated title of the contribution: Sanquan (A): A Leading Frozen Processed Foods Company in ChinaWang, G. & Zhang, R., 30 Apr 2015, 27 p.

    Research output: Other contribution › Case Studies

  • 三全食品（B1）：收购龙凤

    Translated title of the contribution: Sanquan （B1）Wang, G. & Zhang, R., 16 Dec 2015, 11 p.

    Research output: Other contribution › Case Studies

  • 三全食品（B2）：收购龙凤

    Translated title of the contribution: Sanquan（B2）Wang, G. & Zhang, R., 16 Dec 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 三全食品（C1）：O2O的探索

    Translated title of the contribution: Sanquan（C1）Wang, G. & Zhang, R., 16 Dec 2015, 8 p.

    Research output: Other contribution › Case Studies

  • 三全食品（C2）：O2O的探索

    Translated title of the contribution: Sanquan (C2)Wang, G. & Zhang, R., 16 Dec 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 上海海立（集团）股份有限公司

    Translated title of the contribution: Shanghai Highly (Group) Co., Ltd.Zhang, W. & Kuai, D., 4 Jun 2015, 17 p.

    Research output: Other contribution › Case Studies

  • 中国企业的跨国并购：吉利收购沃尔沃

    Translated title of the contribution: Cross-Border Acquisitions by Chinese Companies: Geely's Acquisition of VolvoCronqvist, H., Xie, C., Yang, L. & Yao, N., 30 Apr 2015, 15 p.

    Research output: Other contribution › Case Studies

  • 京东与阿里：头牌与平台，殊途同归？

    Translated title of the contribution: JD.com vs. Alibaba: China's Online Retailing Giants CollideChen, W. & Zhao, Z., 18 May 2015, 25 p.

    Research output: Other contribution › Case Studies

  • 今夜酒店特价：与鲸同游

    Translated title of the contribution: Hotelvp: Swimming with SharksGong, Y., Velamuri, S. R., Zhao, L. & Dong, L., 30 Apr 2015, 15 p.

    Research output: Other contribution › Case Studies

  • 优酷土豆：如何合分有序？

    Translated title of the contribution: Youku Tudou: May It Be a Happy MarriageLi, S., Dong, L. & Xu, L., 11 Jul 2015, 7 p.

    Research output: Other contribution › Case Studies

  • 分众传媒：Q卡业务

    Translated title of the contribution: Focus Media: The Q Card BusinessLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 加多宝凉茶（A）：怕上火，喝王老吉

    Translated title of the contribution: JDB Herbal Tea (A): Got Inflammation? Drink Wong Lo KatWang, G., Zhu, Q. & Zhang, R., 30 Oct 2015, 16 p.

    Research output: Other contribution › Case Studies

  • 加多宝凉茶（B）：怕上火，喝加多宝

    Translated title of the contribution: JDB Herbal Tea (B): Got Inflammation? Drink JDBWang, G., Zhu, Q. & Zhang, R., 30 Oct 2015, 14 p.

    Research output: Other contribution › Case Studies

  • 十月妈咪：线上突围

    Translated title of the contribution: O.C.T. Mami: Online BreakthroughLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 半岛医疗：＂龙卷风＂的冲刺

    Translated title of the contribution: Peninsular: The “Tornado” DashLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 南京文化艺术产权交易所的商业模式

    Translated title of the contribution: The Nanjing Culture and Art Exchange: A Business ModelXu, Z., 30 Apr 2015, 24 p.

    Research output: Other contribution › Case Studies

  • 品尚红酒：电商“落地”

    Translated title of the contribution: Wine9.com: E-Commerce Going OfflineLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 四方街平台: 新锐设计师的集结地

    Translated title of the contribution: The Sifang Jie Platform: A Gathering Ground for Emerging DesignersChen, X., Liang, X. & Guo, X., 30 Apr 2015, 9 p.

    Research output: Other contribution › Case Studies

  • 大众点评：“预约预订”产品的极简探索

    Translated title of the contribution: Dianping.com: Simplifying Reservation Service ProductsLi, S., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 大众点评： 本地生活O2O平台转型，快推还是慢进？

    Translated title of the contribution: Dianping’s Transformation in the Local Commerce O2O Business: Keep Steady or Move Quicker?Chen, W. & Xu, L., 11 Jul 2015, 18 p.

    Research output: Other contribution › Case Studies

  • 大搜车：二手车市场的颠覆者？

    Translated title of the contribution: Souche: A Game Changer in the Used Car Market?Gong, Y. & Zhu, Q., 30 Oct 2015, 14 p.

    Research output: Other contribution › Case Studies

  • 学而思：线下到线上的机遇与困惑

    Translated title of the contribution: Xueersi: Opportunities and Puzzles Going from Offline to OnlineLi, S., Li, R., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 安徽古井贡酒股份有限公司

    Translated title of the contribution: Anhui Gujing Distillery Company LimitedDing, Y. & Zhang, H., 30 Apr 2015, 25 p.

    Research output: Other contribution › Case Studies

  • 家居大规模定制企业尚品宅配的供应链创新之路

    Translated title of the contribution: Supply Chain Innovation——Homekoo: A Mass-customization-based Furniture ProducerCentre, C., 30 Oct 2015, 20 p.

    Research output: Other contribution › Case Studies

  • 思路迪-埃提斯：抗肿瘤个体化精准药物研发平台

    Translated title of the contribution: 3D-HTS: A Personalized R&D Platform for Antitumor MedicationsZhu, X., Song, Y. & Ni, Y., 25 May 2015, 21 p.

    Research output: Other contribution › Case Studies

  • 房多多卖房记

    Translated title of the contribution: Home Sales at Fangdd.comLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 手机深圳通 ——移动互联网时代的产品创新

    Translated title of the contribution: Mobile “Shenzhen Tong”: Service Innovation in the Mobile Internet EraWang, Q. & Zhao, X., 30 Oct 2015, 13 p.

    Research output: Other contribution › Case Studies

  • 新东方：转型新考验

    Translated title of the contribution: New Oriental: New Challenges of TransformationLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 机器人也能养鸡？ ——正大打造四位一体模式实现产业化养鸡

    Translated title of the contribution: Can Robots Raise Chickens?——Chia Tai Builds a Four-in-one Mode for Industrialized Chicken RaisingZhu, X., Zhu, Q. & Ren, Y., 30 Oct 2015, 10 p.

    Research output: Other contribution › Case Studies

  • 杭秀房地产：空降兵的挑战

    Translated title of the contribution: Hangxiu Real Estate: Outsider CEO SuccessionLin, S. & Liang, N., 30 Oct 2015, 12 p.

    Research output: Other contribution › Case Studies

  • 欢聚时代：YY 课堂

    Translated title of the contribution: YY Inc.: Real-time Online ClassesLi, S., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 比亚迪A股上市前后的故事：利润精准下降的艺术

    Translated title of the contribution: The Tale of BYD before and after its A Share IPO: The Art of Precise Profit ManagementZhang, H., Xie, C. & Ding, Y., 30 Apr 2015, 15 p.

    Research output: Other contribution › Case Studies