Strategy/Entrepreneurship

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  • 2018

    不忘初心，不断创新：两鲜的精益创业之路

    Translated title of the contribution: FreshFresh: An Online Fresh Food Supplier as a Lean Startup龚焱 & 赵丽缦 , 1 Oct 2018, 18 p.

    Research output: Other contribution › Case Studies

  • 云测：一家中国新创企业与众多跨国企业的合作

    Translated title of the contribution: Testin: A Chinese Startup Partnering with Multiple MNCsPrashantham, S. & 赵丽缦 , 1 Oct 2018, 8 p.

    Research output: Other contribution › Case Studies

  • 互联网时代欧普照明电商事业的发展和探索

    Translated title of the contribution: The Evolution of Opple Lighting's E-commerce BusinessChen, W., Qian, W., Hwang, Y. & Shen, F., 1 Oct 2018, 18 p.

    Research output: Other contribution › Case Studies

  • 亚马逊的DNA:科技创新与数字经济

    Translated title of the contribution: Amazon’s DNA Driving Technological Innovation in the Digital EconomyZhu, X., Qian, W., Shi, T. & Zhu, Y., 1 Oct 2018, 22 p.

    Research output: Other contribution › Case Studies

  • 王品的品牌战略（A）

    Translated title of the contribution: Wowprime's Brand Diversification Strategy蔡舒恒, 朱琼 & 张云路, 1 Oct 2018, 13 p.

    Research output: Other contribution › Case Studies

  • 王品的品牌战略（B）

    Translated title of the contribution: Wowprimes's Brand Diversification Strategy蔡舒恒, 朱琼 & 张云路, 1 Oct 2018, 12 p.

    Research output: Other contribution › Case Studies

  • 申洲国际集团

    Translated title of the contribution: Shenzhou International Group张维炯 & 赵丽缦 , 1 Oct 2018, 20 p.

    Research output: Other contribution › Case Studies

  • 研华科技：产业物联网生态“进化论”

    Translated title of the contribution: Advantech: Evolution of Its IoT Ecosystem Strategy白果, 赵丽缦 & 王真容 , 1 Oct 2018, 19 p.

    Research output: Other contribution › Case Studies

  • 科大讯飞：从智能语音到人工智能的创新路

    Translated title of the contribution: iFLY TEK: A Tech Innovator's Journey toward AI朱晓明 & 钱文颖 , 1 Oct 2018, 19 p.

    Research output: Other contribution › Case Studies

  • 第一反应：数字经济时代的全民互助急救平台

    Translated title of the contribution: First Respond: A Social Platform for Mutual Aid in Emergencies in the Era of the Digital Economy朱晓明, 钱文颖 & 朱奕帆 , 1 Oct 2018, 13 p.

    Research output: Other contribution › Case Studies

  • 蜂云网络：赢在农村市场

    Translated title of the contribution: PhoneWin: Winning in Rural MarketsVelamuri, S. R., 龚焱 & 赵丽缦 , 1 Oct 2018, 14 p.

    Research output: Other contribution › Case Studies

  • 2016

    Uber in China: Platform Strategy and Lean Innovation

    Chen, W., Gong, Y. & Zhao, L., 1 Aug 2016, 28 p.

    Research output: Other contribution › Case Studies

  • Uber中国：优步专车平台的精益创新之路

    Translated title of the contribution: Uber in China: Platform Strategy and Lean InnovationChen, W., Gong, Y. & Zhao, L., 1 Aug 2016, 27 p.

    Research output: Other contribution › Case Studies

  • 安踏：中国体育用品行业的后发逆袭之路

    Chen, W. & Zhao, Z., 1 Jan 2016, 18 p.

    Research output: Other contribution › Case Studies

  • 荣昌洗衣连锁服务的O2O转型之路——孵化e袋洗平台

    Translated title of the contribution: O2O Transformation in Rongchang Laundry Chain Services: Incubating an "e-Washing" Platform陈威如, 陈闯 & 林次武, 1 Aug 2016, 23 p.

    Research output: Other contribution › Case Studies

  • 2015

    51.com: Rise to the Top via Spin-off

    Gong, Y., Velamuri, S. R. & Zhao, L., 30 Oct 2015, 22 p.

    Research output: Other contribution › Case Studies

  • 51.com：追求卓越之“裂变式创业”

    Translated title of the contribution: 51.com: Rise to the Top via Spin-off龚焱, Velamuri, S. R. & 赵丽缦 , 30 Oct 2015, 18 p.

    Research output: Other contribution › Case Studies

  • CityTogo：快速扩张中的人才瓶颈

    Translated title of the contribution: CityTogo:The Talent Bottleneck during Fast ExpansionLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • Dianping’s Transformation in the Local Commerce O2O Business: Keep Steady or Move Quicker?

    Chen, W. & Xu, L., 11 Jul 2015, 20 p.

    Research output: Other contribution › Case Studies

  • Hotelvp: Swimming with Sharks

    Gong, Y., Velamuri, S. R., Zhao, L. & Dong, L., 30 Apr 2015, 18 p.

    Research output: Other contribution › Case Studies

  • JD.com vs. Alibaba: China's Online Retailing Giants Collide

    Chen, W. & Zhao, Z., 18 May 2015, 34 p.

    Research output: Other contribution › Case Studies

  • Mindray Medical

    Park, S. H. & Ji, H., 30 Oct 2015, 29 p.

    Research output: Other contribution › Case Studies

  • Shanghai Highly (Group) Co., Ltd.

    Zhang, W. & Kuai, D., 4 Jun 2015, 17 p.

    Research output: Other contribution › Case Studies

  • Souche: A Game Changer in the Used Car Market?

    Gong, Y. & Zhu, Q., 30 Oct 2015, 16 p.

    Research output: Other contribution › Case Studies

  • 《中国好声音》：现象级娱乐节目

    Translated title of the contribution: The Voice of China: A Phenomenal Entertainment ProgramWang, G., Zhu, Q., Chen, W. & Zhang, R., 30 Oct 2015, 25 p.

    Research output: Other contribution › Case Studies

  • 上海海立（集团）股份有限公司

    Translated title of the contribution: Shanghai Highly (Group) Co., Ltd.Zhang, W. & Kuai, D., 4 Jun 2015, 17 p.

    Research output: Other contribution › Case Studies

  • 京东与阿里：头牌与平台，殊途同归？

    Translated title of the contribution: JD.com vs. Alibaba: China's Online Retailing Giants CollideChen, W. & Zhao, Z., 18 May 2015, 25 p.

    Research output: Other contribution › Case Studies

  • 今夜酒店特价：与鲸同游

    Translated title of the contribution: Hotelvp: Swimming with SharksGong, Y., Velamuri, S. R., Zhao, L. & Dong, L., 30 Apr 2015, 15 p.

    Research output: Other contribution › Case Studies

  • 优酷土豆：如何合分有序？

    Translated title of the contribution: Youku Tudou: May It Be a Happy MarriageLi, S., Dong, L. & Xu, L., 11 Jul 2015, 7 p.

    Research output: Other contribution › Case Studies

  • 分众传媒：Q卡业务

    Translated title of the contribution: Focus Media: The Q Card BusinessLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 十月妈咪：线上突围

    Translated title of the contribution: O.C.T. Mami: Online BreakthroughLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 半岛医疗：＂龙卷风＂的冲刺

    Translated title of the contribution: Peninsular: The “Tornado” DashLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 品尚红酒：电商“落地”

    Translated title of the contribution: Wine9.com: E-Commerce Going OfflineLi, S., Dong, L. & Xu, L., 11 Jul 2015, 2 p.

    Research output: Other contribution › Case Studies

  • 大众点评：“预约预订”产品的极简探索

    Translated title of the contribution: Dianping.com: Simplifying Reservation Service ProductsLi, S., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 大众点评： 本地生活O2O平台转型，快推还是慢进？

    Translated title of the contribution: Dianping’s Transformation in the Local Commerce O2O Business: Keep Steady or Move Quicker?Chen, W. & Xu, L., 11 Jul 2015, 18 p.

    Research output: Other contribution › Case Studies

  • 大搜车：二手车市场的颠覆者？

    Translated title of the contribution: Souche: A Game Changer in the Used Car Market?Gong, Y. & Zhu, Q., 30 Oct 2015, 14 p.

    Research output: Other contribution › Case Studies

  • 学而思：线下到线上的机遇与困惑

    Translated title of the contribution: Xueersi: Opportunities and Puzzles Going from Offline to OnlineLi, S., Li, R., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 思路迪-埃提斯：抗肿瘤个体化精准药物研发平台

    Translated title of the contribution: 3D-HTS: A Personalized R&D Platform for Antitumor MedicationsZhu, X., Song, Y. & Ni, Y., 25 May 2015, 21 p.

    Research output: Other contribution › Case Studies

  • 房多多卖房记

    Translated title of the contribution: Home Sales at Fangdd.comLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 新东方：转型新考验

    Translated title of the contribution: New Oriental: New Challenges of TransformationLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 机器人也能养鸡？ ——正大打造四位一体模式实现产业化养鸡

    Translated title of the contribution: Can Robots Raise Chickens?——Chia Tai Builds a Four-in-one Mode for Industrialized Chicken RaisingZhu, X., Zhu, Q. & Ren, Y., 30 Oct 2015, 10 p.

    Research output: Other contribution › Case Studies

  • 欢聚时代：YY 课堂

    Translated title of the contribution: YY Inc.: Real-time Online ClassesLi, S., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 芬尼克兹：近忧与远虑

    Translated title of the contribution: PHNIX: Short-term Worries and Long-term ConcernsLi, S., Dong, L. & Xu, L., 11 Jul 2015, 5 p.

    Research output: Other contribution › Case Studies

  • 花间堂：茂盛地成长

    Translated title of the contribution: Blossom Hill Hotels & Resorts: Growing and FlourishingTsai, T., Xu, Z. & Su, M., 30 Apr 2015, 18 p.

    Research output: Other contribution › Case Studies

  • 董事会投入与产出

    Translated title of the contribution: The Board of Directors of Tenglong Ltd.: Observations of an Independent DirectorLin, S. & Liang, N., 30 Apr 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 迈瑞医疗

    Translated title of the contribution: Mindray MedicalPark, S. H. & Ji, H., 30 Oct 2015, 26 p.

    Research output: Other contribution › Case Studies

  • 2014

    Lenovo 2009 (A): The Role of Board Chairman in a Turnaround

    Liang, N., Zhao, Z. & Useem, M., 1 Dec 2014, 17 p.

    Research output: Other contribution › Case Studies

  • Tesla's China Drive

    Gong, Y. & Zhu, Q., 1 Dec 2014, 27 p.

    Research output: Other contribution › Case Studies

  • Yuwell Medical Equipment Inc. (A): The Jumping Fish

    Tao, X., McKern, B. & Yip, G. S., 1 Dec 2014, 21 p.

    Research output: Other contribution › Case Studies

  • Yuwell Medical Equipment Inc. (B): The Innovation Engine

    Tao, X., McKern, B. & Yip, G. S., 1 Dec 2014, 14 p.

    Research output: Other contribution › Case Studies