Personal profile

Personal profile

Dr. Bai earned her Ph.D. in Strategic Management from HEC Paris, M.A. in Strategic Management from HEC Paris and M.A. in Management Science from ESCP Europe.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 11 - Sustainable Cities and Communities

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Dive into the research topics where Guo Bai is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
  • 智元汇:从“智慧交通”到“智慧城市”的数字创新之路

    Translated title of the contribution: Zhiyuanhui's Digital Innovation: Technology First or Scenario First?陈桓亘, 廖毅, 赵丽缦, 何为, 李晓天 & 白果 , 26 Apr 2024, 13 p.

    Research output: Other contributionCase Studies

  • The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative

    Bai, G. & Liu, L., 31 May 2022, 18 p.

    Research output: Other contributionCase Studies

  • 微信生态圈创新的“长尾”征途

    Translated title of the contribution: The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative白果 & 刘耿, 31 May 2022, 16 p.

    Research output: Other contributionCase Studies

  • 新能源汽车的创新扩散:蔚来和理想

    Translated title of the contribution: Nio and Li Auto: Diffusion of Innovation for NEVs白果 & 钱文颖, 29 Jul 2022, 12 p.

    Research output: Other contributionCase Studies

  • Alibaba's Values Dilemma

    Bai, G. & Liu, G., 30 Jun 2021, 20 p.

    Research output: Other contributionCase Studies