| Original language | Chinese (Simplified) |
|---|---|
| Journal | 上海管理科学 |
| Issue number | 1 |
| Publication status | Published - 2002 |
品牌资产和企业核心竞争能力
Weijiong Zhang (First Author), Zhang Weijiong (Participant Author)
Research output: Contribution to journal › Journal
Weijiong Zhang (First Author), Zhang Weijiong (Participant Author)
Research output: Contribution to journal › Journal
| Original language | Chinese (Simplified) |
|---|---|
| Journal | 上海管理科学 |
| Issue number | 1 |
| Publication status | Published - 2002 |