Value Cocreation in New Service Development: A Process-based View of Resource Dependency (CEIBS Working Paper, No. 009/2020/POM)

Research output

Research output per year 2022 2022 2022

• 1 Journal

Research output per year

Research output per year

Search results

• 2022

  Value cocreation in new service development: a process-based view of resource dependency

  Wang, Q., Oshri, I. & Zhao, XD., 3 Jan 2022, In: European Journal of Marketing. 56, 1, p. 184-208 25 p.

  Research output: Contribution to journal › Journal

  • New Service Development 100%
  • Enterprises 90%
  • Customer 60%
  • Process 40%
  • Performance 40%
  4 Citations (Web of Science)