Original language | Chinese (Simplified) |
---|---|
Journal | 上海管理科学 |
Issue number | 1 |
Publication status | Published - 2002 |
Cite this
Zhang, W., & Weijiong, Z. (2002). 品牌资产和企业核心竞争能力. 上海管理科学, (1).
Weijiong Zhang (First Author), Zhang Weijiong (Participant Author)
Research output: Contribution to journal › Journal
Original language | Chinese (Simplified) |
---|---|
Journal | 上海管理科学 |
Issue number | 1 |
Publication status | Published - 2002 |