Business under adverse home country institutions: The case of international sanctions against Myanmar

Klaus E. Meyer; Htwe Htwe Thein

doi:10.1016/j.jwb.2013.04.005

Business under adverse home country institutions: The case of international sanctions against Myanmar

Klaus E. Meyer (First Author), Htwe Htwe Thein (Participant Author)

Curtin University

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73 Citations (Web of Science)

Abstract

We expand the institutional perspective of international business by exploring the range of institutions outside the host country that influence international business. We use a critical case, Myanmar, to explore the dynamics of institutional constraints and the reaction of business to such constraints. Our in-depth case analysis focuses on four industries for the period 1996–2011. On this basis, we develop the concept of ‘low profile strategy’ and propose a conceptual framework of home country pressures influencing multinational enterprises’ international operation, and the variation of their impact across industries and firms. This framework provides a foundation for future work on the extra-territorial effects of institutions in international business.

Original language	English
Pages (from-to)	156-171
Journal	Journal of World Business
Volume	49
Issue number	1
DOIs	https://doi.org/10.1016/j.jwb.2013.04.005
Publication status	Published - 2014

Corresponding author email

kmeyer@ceibs.edu

Keywords

Home country environment
Institutional perspective
Non-governmental organizationsForeign entry strategy; Myanmar

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Scopus
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Meyer, K. E., & Thein, H. H. (2014). Business under adverse home country institutions: The case of international sanctions against Myanmar. Journal of World Business, 49(1), 156-171. https://doi.org/10.1016/j.jwb.2013.04.005

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Business under adverse home country institutions: The case of international sanctions against Myanmar

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