Swire Properties: Sustainable Development Strategy (B)

Yuan Lu (First Author), Wei He (Participant Author)

    Research output: Other contributionCase Studies

    Abstract

    In 2010, Swire Properties began facing problems in its operating environment (both internal and external), which required the company to review its approach to sustainable development. It first reviewed its progress and the current situation, including regulations, market conditions, the labor market, stakeholders’ expectations, disclosure requirements, carbon trading, and natural resources. Based on its information and analysis, the company established its future direction and strategy for and beyond 2011 to ensure that it was positioned to manage the risks and opportunities of a carbon constrained economy and the changing demands of its stakeholders. It identified seven elements as critical to its sustainable development strategy.
    Original languageEnglish
    Number of pages4
    Publication statusPublished - 1 Jan 2011

    Case number

    STR-14-102

    Case normative number

    STR-14-102-CE

    Update date

    2016-06-23

    Case type

    Field

    Published by

    China Europe International Business School

    Keywords

    • Core Values
    • Corporate culture
    • Market Entry
    • Sustainable Development

    Case studies discipline

    • Strategy

    Case studies industry

    • Real Estate and Rental and Leasing

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