In Gorillas Can Dance, renowned international strategy researcher and expert Dr. Shameen Prashantham offers large corporations a proven guide to partnering and collaborating with startups to improve innovation. The author delivers the “where,” “why,” and “how” of corporation-startup partnerships, walking readers through a strategic framework that you can apply to your own company to achieve exceptional results.
You’ll learn about the three strategic pillars of synergy, interface, and exemplar that will drive the strength of your next partnership. You’ll also discover that the very things that attract large corporations to startups—their nimble and innovative nature—are the very same things that differentiate them from large companies and make it so difficult for them to work together. Finally, you’ll find out where in the world to find your ideal startup partner and how to use them as a force for good in your own organization and the world around you.
Perfect for executives, managers, and other business leaders, Gorillas Can Dance is also an indispensable resource for business unit heads and corporate innovation managers seeking evidence- and research-based strategic guidance with the potential to transform their next collaboration into a gamechanger.
源语言 | 英语 |
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出版商 | Wiley |
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页数 | 368 |
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版本 | 1 |
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ISBN(电子版) | 9781119823599 |
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ISBN(印刷版) | 9781119823582, 1119823587 |
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出版状态 | 已出版 - 28 9月 2021 |
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Dr. Shameen Prashantham is Professor of International Business & Strategy and Associate Dean (MBA) at China Europe International Business School (CEIBS) in Shanghai, China. His research focuses on what he calls “dancing with gorillas”—how startups and large multinational corporations partner with each other as a means to improve their prospects of innovation and growth. Spanning a decade-and-a-half, this work has involved conducting fieldwork, teaching executives or giving talks around the world, including in Accra, Bangalore, Beijing, Berlin, Edinburgh, Johannesburg, Lagos, London, Mexico City, Munich, Nairobi, New Delhi, Shanghai, Silicon Valley, Tel Aviv, and Zurich. At present, his focus is on partnerships that contribute to the Sustainable Development Goals (SDGs).Foreword by David Cohen, Co-Founder, Techstars
Preface
Prologue: Microsoft’s Startup Partnering Journey
PART 1: WHY
Chapter 1: Why entrepreneurship matters for large corporations
Chapter 2: Why partnering with startups isn’t easy
PART 2: HOW
Chapter 3: How to partner with startups systematically
Chapter 4: Building the capability to partner with startups
PART 3: WHERE
Chapter 5: Partnering with startups around the world
Chapter 6: Partnering with startups as a force for good
Epilogue: Three Mindsets for the SDG Decade of Action
References
Acknowledgements
About the Research
About the Author
Index