韩都衣舍:从淘品牌到互联网品牌孵化平台

Translated title of the contribution: From a Taobao Brand to an Internet Brand Incubator Platform: The Case of Handuyishe

Xiande Zhao (First Author), Lijing Wang (Participant Author), Liang Wang (Participant Author)

Research output: Other contributionCase Studies

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Social Sciences