| Selected filters |
Search results
-
2015
基于顾客感知的品牌资产指数构建与行业分析 Development of customer-based brand equity index and its application to industry analysis
马宝龙 (First Author), Wang, G., Ying, S., Bao-long, M., 邹振兴, 孙瑛, Gao, W., Jing-jing, B., Zhen-xing, Z. & 步晶晶, 2015, In: 管理科学学报. 18, 2, p. 36-49Research output: Contribution to journal › Journal