Managing Convenience(CEIBS Working Paper, No. 027/2020/MKT, 2020)

Chen Lin

Research output: Working paper

28 Downloads (Pure)

Abstract

This article looks at convenience store management in queuing and membership
programs. While many traditional offline stores have failed under the threat of e-Commerce and most recently the Covid-19 pandemic, convenience stores managed to buck the trend with quick expansion and strong same-store sales growth in Asia.
Original languageEnglish
Publication statusIn preparation - Jul 2020

Source

China Europe International Business School (CEIBS)

Keywords

  • convenience store
  • Asia

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