Skip to main navigation
Skip to search
Skip to main content
China Europe International Business School Home
English
中文
Home
Profiles
Communities & Collections
Research Output
Newspaper Articles and Columns
Search by expertise, name or affiliation
Yi Lu
Assistant Professor of Marketing
,
Marketing
AI powered Enterprise and Management
Email
michellelu
ceibs
edu
Website
https://www.ceibs.edu/teacher/20656
China
Overview
Fingerprint
Network
Research Output
(3)
Similar Profiles
(19)
Fingerprint
Dive into the research topics where Yi Lu is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
Sort by
Weight
Alphabetically
Social Sciences
Consumers
100%
Global Strategy
75%
Perspective
75%
Culture
75%
Fashion Industry
75%
Young People
75%
Design
75%
Information
75%
Consumption
50%
Research
50%
Identity
50%
Youth
50%
Qualitative Research
50%
Prices
37%
Search
37%
In-Depth Interview
24%
Research Project
24%
Validity
24%
Collaboration
24%
Hypothesis
24%
Experts
24%
Self and Identity
24%
Anxiety
24%
Change
24%
China
24%
Chinese
24%
Consumer Perception
24%
Expectations
24%
Testing
24%
Evolution
24%
Social Relationships
24%
Behavior
24%
Youth Culture
24%
Industry Research
24%
Consumer Experience
24%
Online Survey
24%
Prominent
24%
Costs
24%
Belief
12%
Influence
12%
Decision
12%
Advertising
12%
Persuasion
12%
Guides
12%
Computer Science
Cultural Consumption
75%
Individual Level
75%
Design Information
75%
Research Project
37%
Social Relation
37%
Contexts
37%
Research Hypothesis
37%
Consulting Firm
37%
Online Survey
37%
Sequential Search
37%
Targeted Advertising
37%