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2021
Alibaba's Values Dilemma
Bai, G. & Liu, G., 30 Jun 2021, 20 p.Research output: Other contribution › Case Studies
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Beryl: E-commerce Livestreaming Strategy
Lin, C. & Cao, Z., 30 Jun 2021, 19 p.Research output: Other contribution › Case Studies
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Chow Tai Fook's Hua Collection: Disruptive Branding in a Commoditized Market
Xiang, Y., Cao, Z. & Li, Y., 30 Jun 2021, 15 p.Research output: Other contribution › Case Studies
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Cotte Yolan: Succession and Strategic Transformation
Lee, S. K. J. & Zhao, L., 30 Jun 2021, 14 p.Research output: Other contribution › Case Studies
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Daddy Lab: A Chinese Social Enterprise's Dilemma
Chng, D. H. M., Zhao, L., Lee, B. Y., Moran, P. & Sun, H., 30 Apr 2021, 14 p.Research output: Other contribution › Case Studies
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Ellassay Fashion: Continued Growth with a Multi-brand Strategy
Siciliano, G. & Cao, Z., 30 Jun 2021, 19 p.Research output: Other contribution › Case Studies
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Fotile Group: Creating a Culture-Driven Organization
Lee, S. K. J., Ju, H. & Zhao, L., 30 Jun 2021, 17 p.Research output: Other contribution › Case Studies
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H&H Group: A Global Firm with Chinese Origins (A)
David, E. M. & Xue, W., 30 Apr 2021, 10 p.Research output: Other contribution › Case Studies
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H&H Group: A Global Firm with Chinese Origins (B)
David, E. M. & Xue, W., 30 Jun 2021, 11 p.Research output: Other contribution › Case Studies
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Ruhnn: Marketing Influencers
Lin, C. & Cao, Z., 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies
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SAIC Maxus: Pioneering the C2B Model in China's Auto Industry in the Digital Era
Fang, Y. & Qian, W., 30 Apr 2021, 12 p.Research output: Other contribution › Case Studies
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Sanquan Food: Closed-loop Management of a Family Business Undergoing Strategic Transformation (B)
Rui, M. & Feng, X., 30 Jun 2021, 9 p.Research output: Other contribution › Case Studies
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Sanquan Food: Strategic Transformation and Inheritance at a Family Business (A)
Rui, M. & Feng, X., 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies
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三全食品案例（A）：家族企业治理:当战略转型遇上接班
Translated title of the contribution: Sanquan Food: Strategic Transformation and Inheritance at a Family Business (A)芮萌 & 冯小悌, 30 Jun 2021, 14 p.Research output: Other contribution › Case Studies
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三全食品案例（B）家族企业战略转型的管理闭环：战略—机制—方法
Translated title of the contribution: Sanquan Food: Closed-loop Management of a Family Business Undergoing Strategic Transformation (B)芮萌 & 冯小悌, 30 Jun 2021, 9 p.Research output: Other contribution › Case Studies
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上汽大通：中国数字化时代C2B汽车开拓者
Translated title of the contribution: SAIC Maxus: Pioneering the C2B Model in China's Auto Industry in the Digital Era方跃 & 钱文颖, 30 Apr 2021, 12 p.Research output: Other contribution › Case Studies
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周大福传承系列：颠覆同质化竞争的品牌创新
Translated title of the contribution: Chow Tai Fook's Hua Collection: Disruptive Branding in a Commoditized Market向屹, 曹之静 & 李妍毓, 30 Jun 2021, 14 p.Research output: Other contribution › Case Studies
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如涵控股：网红营销服务商的转型探索
Translated title of the contribution: Ruhnn: Marketing Influencers林宸 & 曹之静, 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies
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开市客的中国商业模式：变还是不变?
Translated title of the contribution: Costco's China Business Model: To Change or Not To Change?张文清 & 朱琼, 30 Jun 2021, 13 p.Research output: Other contribution › Case Studies
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方太集团：企业文化驱动成长
Translated title of the contribution: Fotile Group: Creating a Culture-Driven Organization李秀娟, 鞠慧蓉 & 赵丽缦, 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies
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百瑞源：直播电商的思考
Translated title of the contribution: Beryl: E-commerce Livestreaming Strategy林宸 & 曹之静, 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies
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老爸评测：一家社会企业的两难抉择
Translated title of the contribution: Daddy Lab: A Chinese Social Enterprise's DilemmaChng, D. H. M., 赵丽缦, Lee, B. Y., Moran, P. & 孙鹤鸣, 30 Apr 2021, 13 p.Research output: Other contribution › Case Studies
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酷特云蓝：父女接力，战略转型在路上
Translated title of the contribution: Cotte Yolan: Succession and Strategic Transformation李秀娟 & 赵丽缦, 30 Jun 2021, 13 p.Research output: Other contribution › Case Studies
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闲鱼：后进者的演化
Translated title of the contribution: Idle Fish: The Evolution of Alibaba's Used Goods Platform王丹, 30 Jun 2021, 11 p.Research output: Other contribution › Case Studies
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阿里巴巴的价值观难题
Translated title of the contribution: Alibaba's Values Dilemma白果 & 刘耿, 30 Jun 2021, 16 p.Research output: Other contribution › Case Studies