Luckin: From Brewing Coffee To Brewing Fraud

Raymond Chan, Shimin Chen, Justin Law, Sunny Y. J. Sun

科研成果: 其它稿件案例

摘要

This case describes the aggressive growth of Luckin Coffee since its inception in 2017. In merely two years, Luckin established a coffee network in China, surpassing Starbucks despite the US giant’s 20 years of experience in the country. The case concludes with Luckin’s announcement of accounting fraud in April 2020, followed by the immediate stock market and investor reaction. The case’s epilogue also enables students to consider the spillover implications of accounting scandals for other stakeholders. This case exposes students to several business-related, accounting, and finance issues that lay the foundation for further examination in specific accounting and finance topics.
源语言英语
页数16
已出版 - 30 6月 2021

案例编号

GC-20-010

案例规范编号

GC-20-010-CE

案例类型

Field Case

更新日期

02/05/2023

附注

For more details, please visit www.chinacases.org

来源

China Europe International Business School

案例学科表

  • 会计
  • 金融与财务

案例行业表

  • 住宿与餐饮服务

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