The moderating role of reward systems in the relationship between market orientation and new product performance in China

Yinghong (Susan) Wei (First Author), Kwaku Atuahene-Gima (Participant Author)

    科研成果: 期刊稿件 › 期刊论文

    32 引用 (Web of Science)
    Plum Print visual indicator of research metrics
    • Citations
      • Citation Indexes: 56
    • Captures
      • Readers: 208
    see details

    指纹

    探究 'The moderating role of reward systems in the relationship between market orientation and new product performance in China' 的科研主题。它们共同构成独一无二的指纹。

    Social Sciences