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Lingling Zhang
Associate Professor of Marketing
,
Marketing
ESG
AI powered Enterprise and Management
Phone
(86) 21-28905619
Email
lzhang
ceibs
edu
Website
https://www.ceibs.edu/linglingzhang
China
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Research Output
(2)
Similar Profiles
(13)
Research output
2
Journal
Research output per year
Research output per year
2 results
Publication Year, Title
(descending)
Publication Year, Title
(ascending)
Title
Type
Search results
2024
How Users Drive Value in Two-sided Markets Platform Designs That Matter 1
Zhou, Z.,
Zhang, L.
& Van Alstyne, M.,
Mar 2024
,
In:
MIS Quarterly.
48
,
1
,
p. 1-30
30 p.
Research output
:
Contribution to journal
›
Journal
Platform Design
100%
Platform Market
100%
Side Network Effect
100%
Design Choice
50%
Strongest User
50%
2
Citations (Web of Science)
2023
What shall I learn? Two-stage decision making under social influence on corporate E-learning platforms
Song, Y. A.,
Zhang, L.
, Ma, L. & Bose, I.,
2023
,
In:
Decision Support Systems.
171
Research output
:
Contribution to journal
›
Journal
Decision Making
100%
Social Influence
100%
Decision
100%
Learning Platform
100%
Electronic Learning
100%