每年的科研成果
每年的科研成果
- 7 个结果
搜索结果
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2021
Do "Little Emperors" Get More Than "Little Empresses"? Boy-Girl Gender Discrimination as Evidenced by Consumption Behavior of Chinese Households
Lin, C. (First Author), Chiang, J. (Participant Author), Zhang, Y. (Participant Author) & Chen, Y. (Participant Author), 2021, 在: Marketing Science. 40, 6, 页码 1123-1146科研成果: 期刊稿件 › 期刊论文
开放访问文档1 引用 (Web of Science)109 下载量 (Pure) -
Information Search and Product Returns Across Mobile and Traditional Online Channels
Zhang, Y. (First Author), Voorhees, C. M. (Participant Author), Lin, C. (Participant Author), Chiang, J. (Participant Author), Hult, G. T. M. (Participant Author) & Calantone, R. J. (Participant Author), 2021, 在: Journal of Retailing.科研成果: 期刊稿件 › 期刊论文
9 引用 (Web of Science) -
2018
Dyad Calling Behavior: Asymmetric Power and Tie Strength Dynamics
Shi, M. (First Author), Chiang, J. (Participant Author) & Yang, B. (Participant Author), 2018, 在: Journal of Interactive Marketing. 42, 页码 63-79科研成果: 期刊稿件 › 期刊论文
2 引用 (Web of Science) -
2014
Contrasting the Drivers of Switching Intent and Switching Behavior in Contractual Service Settings
Wirtz, J. (First Author), Chiang, J. (Participant Author), Malhotra, N. (Participant Author) & Xiao, P. (Participant Author), 2014, 在: Journal of Retailing. 90, 4, 页码 463-480科研成果: 期刊稿件 › 期刊论文
44 引用 (Web of Science) -
中国电影业: 闪光的未必都是金子
Chiang, J. (First Author) & Jeongwen, C. (Participant Author), 2014, 在: 英语文摘. 11, 页码 1科研成果: 期刊稿件 › 期刊论文
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2012
Determining Consumers' Discount Rates with Field Studies
Yao, S. (First Author), Chiang, J. (Participant Author), Mela, C. F. (Participant Author) & Chen, Y. (Participant Author), 2012, 在: Journal of Marketing Research. 49, 6, 页码 822-841科研成果: 期刊稿件 › 期刊论文
44 引用 (Web of Science) -