Supply Chain Innovation——Homekoo: A Mass-customization-based Furniture Producer

Wenhui Fu (First Author), Xiande Zhao (Participant Author), Bo Yan (Participant Author)

科研成果: 其它稿件案例

摘要

Researched in 2014, this case explores the supply chain innovation of a mass customization-based furniture producer, Homekoo. This case discusses three managerial issues: (1) how the Internet and ICT can be used to foster and support supply chain innovations; (2) how to create mutual value with customers and promote manufacturing servitization; and (3) how to innovate business models through the network platform and achieve mutual benefit for upstream and downstream partners. This case is suited to MBA and EMBA coursework on operations management and service innovation.
源语言英语
页数22
已出版 - 30 10月 2015

案例编号

OMS-15-039

案例规范编号

OMS-15-039-CE

案例类型

Field

更新日期

2016-06-23

来源

China Europe International Business School

关键词

  • Business Model
  • Mass Customization
  • Network platforms
  • Process reengineering
  • Supply Chain Innovation
  • Transformation

案例学科表

  • 运营与管理科学
  • 综合管理
  • 服务管理

案例行业表

  • 专业、科学与技术服务

指纹

探究 'Supply Chain Innovation——Homekoo: A Mass-customization-based Furniture Producer' 的科研主题。它们共同构成独一无二的指纹。

引用此