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The role of customer relationships in the growth of small- to medium-sized manufacturers
Vassilios P. Valsamakis (First Author), Linda Greiner Sprague (Participant Author)
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Social Sciences
Multiple Regression Analysis
100%
Customer
50%
Factor Analysis
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Economic and Social Development
50%
Mail Survey
50%
Interviews
50%
Understanding
50%
Literature
50%
Process
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Growth
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Supply Chain Management
50%
Economics, Econometrics and Finance
Customers
50%
Relationship Marketing
50%