The Link 2021

Table of contents

FROM THE PRESIDENTS
02 How will CEIBS develop in the next five years?
06 Let the Light of Education Guide Our Way Forward
COVER STORY
10 Going Green
12 Zhang Shuang: Do carbon credits spell new opportunity for emissions producers?
14 Oliver Rui: What can green finance do in the age of carbon neutrality?
16 Sheng Songcheng: Green finance is important for the development of Shanghai as an international finance centre
18 Wang Qi: Is the water used to make a pair of jeans enough to drink for ten years?
20 He Jinyu: From low desire to lying flat, do you really understand the youth of today?
22 Shameen Prashantham: Corporation-start-up partnerships offer fertile ground for SDG action
FEATURED NEWS
24 It’s official! CEIBS (Switzerland) launches DBA programme
26 Meet Our New Faculty
28 Faculty Honours and Awards
29 Faculty Appointments
30 CEIBS Faculty in the Media
32 CEIBS 2022 Recruitment Season Kicks Off
ALUMNI STORIES
36 Following in my daughter’s footsteps all the way to CEIBS
38 The payment industry is a wide racetrack, and we have our running shoes laced up
40 Switched on CEIBS alum plans to brighten Africa’s future
CEIBS SURVEYS AND REPORTS
42 CEIBS 2021 Innovation Survey
43 2021 China Business Survey
44 2020 CMO Survey Report in China
45 2021 CEIBS CSR White Paper
ALUMNI NEWS
46 Cultural, linguistic diversity set tone for newly elected CAIC council
47 CEIBS alums helm 14 companies on COVID-hit Fortune Global 500
48 11 CEIBS alums make 2021 Forbes China Best CEOs list
50 Alumni Gifts and Donations
51 CEIBS hosts annual Alumni Representatives Meeting in Shenzhen
52 Henan, Hold On (CEIBSers in Action)
BOOKS & FILMS
54 Faculty Books
56 CEIBS Faculty Recommended Reading
57 Business insights in six classic films
58 CAMPUSES AROUND THE WORLD
60 BRIEFING