Faculty

2022

和Z世代员工相处

赵浩, 2022, In: 经理人. 8, p. 42-44

Research output: Contribution to journal › Journal

基于自我一致性理论视角的员工创造力产生机制研究

吴湘繁 (First Author), 陈赟 (Participant Author), 严荣 (Participant Author) & 关浩光 (Participant Author), 2022, In: 管理评论. 34, 9, p. 243-253

Research output: Contribution to journal › Journal

宏村：一个古老村落的旅游开发

Translated title of the contribution: Hongcun: Tourism Development of an Ancient Village芮萌 & 陈炳亮, 31 May 2022, 14 p.

Research output: Other contribution › Case Studies

宝岛眼镜：探索服务型零售业的数智未来

Translated title of the contribution: NOVA VISION: Digital Transformation of Service Retailing Industry陈威如 & 赵丽缦, 31 May 2022, 16 p.

Research output: Other contribution › Case Studies

寻找新的裂变模式

龚焱, 2022, In: 经理人. 6, p. 68-70

Research output: Contribution to journal › Journal

小猪：探索民宿共享平台的生存空间（A）

Translated title of the contribution: Xiaozhu's Survival in the House-Sharing Industry (A)苏锡嘉 & 朱琼, 30 Jun 2022, 12 p.

Research output: Other contribution › Case Studies

小猪：探索民宿共享平台的生存空间（B）

Translated title of the contribution: Xiaozhu's Survival in the House-Sharing Industry (B)苏锡嘉 & 朱琼, 30 Jun 2022, 8 p.

Research output: Other contribution › Case Studies

平安能成为一家数字科技公司吗

Translated title of the contribution: Ping An Technology: A Financial Group's Effort of Digital Transformation陈威如 & 刘耿, 29 Jul 2022, 18 p.

Research output: Other contribution › Case Studies

建设一流财务管理体系，服务企业价值创造

许定波, 2022, In: 中国管理会计. 4, p. 3 1 p.

Research output: Contribution to journal › Journal

开云集团：奢侈品可持续发展的开路先锋

Translated title of the contribution: Kering: Blazing a Trail in Sustainable Luxury何今宇 & 薛文婷, 30 Jun 2022, 15 p.

Research output: Other contribution › Case Studies

开能健康：可持续发展的探索与实践

Translated title of the contribution: Canature's Sustainable Development: Explorations and Practices李秀娟 & 鞠慧蓉, 31 May 2022, 14 p.

Research output: Other contribution › Case Studies

微信生态圈创新的“长尾”征途

Translated title of the contribution: The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative白果 & 刘耿, 31 May 2022, 16 p.

Research output: Other contribution › Case Studies

慧医天下：阿斯利康中国的互联网熟医患诊疗

Translated title of the contribution: AstraZeneca (China): Leveraging Offline Doctor-Patient Relationships in Online Healthcare Service Platform蒋炯文, 刘耿 & 林宸, 1 May 2022, 18 p.

Research output: Other contribution › Case Studies

我国经济已经企稳并开始上行

盛松成 (First Author) & 龙玉 (Participant Author), 2022, In: 企业观察家. 10, p. 22-23

Research output: Contribution to journal › Journal

数字化对眼镜行业有意义吗？

陈威如 (First Author) & 赵丽缦 (Participant Author), 2022, In: 中国眼镜科技杂志. 7, p. 36-38

Research output: Contribution to journal › Journal

数字化战争的警示

忻榕 & 颜杰华, 2022, In: 商业评论.

Research output: Contribution to journal › Journal

新能源汽车的创新扩散：蔚来和理想

Translated title of the contribution: Nio and Li Auto: Diffusion of Innovation for NEVs白果 & 钱文颖, 29 Jul 2022, 12 p.

Research output: Other contribution › Case Studies

曲美家居要约收购Ekornes（A）：并购决策

Translated title of the contribution: QuMei's Takeover Bid for Ekornes (A): Decision-Making Process黄生, 张驰 & 孟圆, 31 May 2022, 10 p.

Research output: Other contribution › Case Studies

曲美家居要约收购Ekornes（B）：交易安排

Translated title of the contribution: QuMei's Takeover Bid for Ekornes (B): Transaction Arrangements黄生, 张驰 & 孟圆, 31 May 2022, 8 p.

Research output: Other contribution › Case Studies

李渡酒业：白酒老字号的数字化之路

Translated title of the contribution: LIDU Liquor: A Time-honored Baijiu Distiller's Digitalization胡海波, 陈世敏, 王怡琴 & 余钒 , 31 May 2022, 10 p.

Research output: Other contribution › Case Studies

李芬的困惑

Translated title of the contribution: Li Fen: The Plight of an HR Manager蒋凤桐 & 张驰, 31 May 2022, 10 p.

Research output: Other contribution › Case Studies

构建“积极老龄化”立体养老服务体系

汪泓, 2022, In: 经济. 10, p. 32-35

Research output: Contribution to journal › Journal

欧洲区域经济研究报告: 2021-2022 (中东欧卷)

姜建清 (Editor), 汪泓 (Editor), 赵欣舸 (Editor), 陈飞 (Editor) & 刘功润 (Editor), 2022, 1 ed. 北京: 中国金融出版社. (欧洲区域经济研究报告)

Research output: Book/Report › Monograph

Open Access

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步步高超市：数字化与合伙人机制的迭代

Translated title of the contribution: Better Life Supermarket: Digital Transformation through Distributed Empowerment黄钰昌, 钱文颖 & 陈威如, 29 Jul 2022, 14 p.

Research output: Other contribution › Case Studies

沉浸乐购: 体验式消费新浪潮

Translated title of the contribution: Experiential transaction: buying with immersion蔡舒恒, May 2022, 机械工业出版社. 180 p. (中欧前沿观点丛书)

Research output: Book/Report › Monograph

洞悉Z世代消费逻辑中的商机

张宇, 2022, In: 经理人. 4, p. 40-41

Research output: Contribution to journal › Journal

海尔网络供应链金融：疫情下的挑战与破局

Translated title of the contribution: Haier’s Digital Supply Chain Finance: Challenges and Breakthroughs During the COVID-19 Epidemic赵先德, 田田河 & 王良, 31 May 2022, 11 p.

Research output: Other contribution › Case Studies