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2024开放访问文档221 下载量 (Pure)
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2024 CEIBS ESG White Paper
Wang, H., Turpin, D. V., Wang, Y., He, Z., Bournois, F., Lee, S. K. J., Chen, S. & Rui, M., 30 5月 2024科研成果: 书/报告 › 工作报告
开放访问文档910 下载量 (Pure) -
889 下载量 (Pure)
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Cherry-Picking Tolerance About Untruthful News
Li, X., Hsee, C. K. & Wang, S., 12月 2024, 在: Journal of Behavioral Decision Making. 37, 5, 13 页码, e70003.科研成果: 期刊稿件 › 期刊论文
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Developing Strengths or Remedying Weaknesses? How Perceived Social Mobility Affects Parents' Purchase Preferences for Children's Educational Products
Chen, Q., Wang, Y. & Zhang, Y., 6 5月 2024, 在: Journal of Marketing. 88, 5, 页码 46-62 17 页码科研成果: 期刊稿件 › 期刊论文
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How consumers with hedonic (vs utilitarian) purchase motive use item-price (vs price-item) presentation order as a mechanism to justify their hedonic purchase
Choi, J. & Park, H. Y., 28 5月 2024, 在: European Journal of Marketing. 58, 5, 页码 1352-1386 35 页码科研成果: 期刊稿件 › 期刊论文
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How Users Drive Value in Two-sided Markets Platform Designs That Matter 1
Zhou, Z., Zhang, L. & Van Alstyne, M., 3月 2024, 在: MIS Quarterly. 48, 1, 页码 1-30 30 页码科研成果: 期刊稿件 › 期刊论文
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Luxury branding and the creator Economy: Emerging challenges and future avenues
Prandelli, E., Wang, Y. & Weijo, H., 9月 2024, 在: International Journal of Research in Marketing. 41, 3, 页码 455-467 13 页码科研成果: 期刊稿件 › 期刊论文
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Ups and Downs: Diageo's Adventure in China's Traditional Liquor Market
Ding, Y., Han, J., Wang, Y. & Cui, X., 30 4月 2024, 11 页码.科研成果: 其它稿件 › 案例
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When and why a large audience non-normatively inflates the perceived competence of actors
Qiu, T., Li, X. & Lu, J., 8月 2024, 在: International Journal of Psychology. 59, 页码 727-727 1 页码科研成果: 期刊稿件 › 会议摘要 › 同行评审
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