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  • 2024

    疯狂小杨哥（A）：从搞笑主播到带货直播

    Translated title of the contribution: The Crazy Yang Bros (A): Revolutionizing Live Commerce with Comedy 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 6 p.

    Research output: Other contribution › Case Studies

  • 疯狂小杨哥（B）：探索直播切片市场

    Translated title of the contribution: The Crazy Yang Bros (B): Pioneering Livestream Clip Distribution 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 4 p.

    Research output: Other contribution › Case Studies

  • 疯狂小杨哥（C）：创立灵活众包平台

    Translated title of the contribution: The Crazy Yang Bros (C): Innovating with a New Crowdsourcing Platform 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 4 p.

    Research output: Other contribution › Case Studies

  • 2023

    37 Interactive Entertainment: A Gaming Company with a Sustainable Development Strategy

    Yang, W. & Cao, J., 15 May 2023, 12 p.

    Research output: Other contribution › Case Studies

  • Luckin: Rising from the Ashes

    Liang, C. & Zhu, Q., 10 Apr 2023, 15 p.

    Research output: Other contribution › Case Studies

  • ROOTCLOUD: Customization vs. Standardization at an Industrial IoT Platform

    Chen, W., Wang, J. & Gong, Y., 15 May 2023, 13 p.

    Research output: Other contribution › Case Studies

  • 三七互娱：做可持续发展的游戏公司

    Translated title of the contribution: 37 Interactive Entertainment: A Gaming Company with a Sustainable Development Strategy杨蔚 & 曹之静, 15 May 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 先“修路”还是先“造车”：树根互联的工业互联网平台养成之路

    Translated title of the contribution: ROOTCLOUD: Customization vs. Standardization at an Industrial IoT Platform陈威如, 王节祥 & 龚奕潼, 15 May 2023, 12 p.

    Research output: Other contribution › Case Studies

  • 瑞幸：“涅槃重生”之路

    Translated title of the contribution: Luckin: Rising from the Ashes梁超 & 朱琼, 10 Apr 2023, 15 p.

    Research output: Other contribution › Case Studies

  • 2022

    Better Life Supermarket: Digital Transformation through Distributed Empowerment

    Hwang, Y., Qian, W. & Chen, W., 29 Jul 2022, 14 p.

    Research output: Other contribution › Case Studies

  • Canyou Group: Creating a Sustainable Social Enterprise

    Lee, B. Y., Zhao, L. & Moran, P., 1 May 2022, 13 p.

    Research output: Other contribution › Case Studies

  • Edugo: Evaluating the Business Model of an AI-Driven Language-Learning Startup

    Fedaseyeu, V. & Chen, B., 12 Dec 2022, 11 p.

    Research output: Other contribution › Case Studies

  • Fugumobile: Setting Up a Local Digital Marketing Company in China

    Velamuri, S. R., Ju, H., Raman, G. V. & Shankar, S. B., 30 Jun 2022, 19 p.

    Research output: Other contribution › Case Studies

  • Intel? GrowthX: Partnering with Entrepreneurs for Growth

    Prashantham, S. & Cao, Z., 30 Jun 2022, 10 p.

    Research output: Other contribution › Case Studies

  • J. Wong: Meizu's Hero or Enemy?

    Chiang, F. F. T., Zhang, C. & Birtch, T. A., 31 May 2022, 12 p.

    Research output: Other contribution › Case Studies

  • The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative

    Bai, G. & Liu, L., 31 May 2022, 18 p.

    Research output: Other contribution › Case Studies

  • 从孵化自救到输出赋能：美特好与全球蛙推进超市数字化转型（A）

    Translated title of the contribution: Meet All: Incubating Global Leap to Advance Digital Transformation (A)陈威如, 王节祥, 杨洋 & 贺锦江, 30 Jul 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 从孵化自救到输出赋能：美特好与全球蛙推进超市数字化转型（B）

    Translated title of the contribution: Meet All: Incubating Global Leap to Advance Digital Transformation (B)陈威如, 王节祥, 杨洋 & 贺锦江, 30 Jul 2022, 8 p.

    Research output: Other contribution › Case Studies

  • 微信生态圈创新的“长尾”征途

    Translated title of the contribution: The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative白果 & 刘耿, 31 May 2022, 16 p.

    Research output: Other contribution › Case Studies

  • 新能源汽车的创新扩散：蔚来和理想

    Translated title of the contribution: Nio and Li Auto: Diffusion of Innovation for NEVs白果 & 钱文颖, 29 Jul 2022, 12 p.

    Research output: Other contribution › Case Studies

  • 步步高超市：数字化与合伙人机制的迭代

    Translated title of the contribution: Better Life Supermarket: Digital Transformation through Distributed Empowerment黄钰昌, 钱文颖 & 陈威如, 29 Jul 2022, 14 p.

    Research output: Other contribution › Case Studies

  • 蔚来：一家来自未来的汽车公司？

    Translated title of the contribution: NIO: A Futuristic EV Maker?龚焱 & 钱文颖, 29 Jul 2022, 13 p.

    Research output: Other contribution › Case Studies

  • 飞书：从字节跳动起飞

    Translated title of the contribution: Lark: Taking off from ByteDance陈少晦 & 张驰, 30 Jun 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 黄章：魅族的功臣还是“公敌”？

    Translated title of the contribution: J. Wong: Meizu's Hero or Enemy?蒋凤桐, 张驰 & Birtch, T. A., 31 May 2022, 12 p.

    Research output: Other contribution › Case Studies

  • 2021

    Alibaba's Values Dilemma

    Bai, G. & Liu, G., 30 Jun 2021, 20 p.

    Research output: Other contribution › Case Studies

  • Beryl: E-commerce Livestreaming Strategy

    Lin, C. & Cao, Z., 30 Jun 2021, 19 p.

    Research output: Other contribution › Case Studies

  • Bilibili: From Niche to Mainstream?

    Zhang, Y. & Xue, W., 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • B站：小众还是主流？

    Translated title of the contribution: Bilibili: From Niche to Mainstream?张宇 & 薛文婷, 30 Jun 2021, 14 p.

    Research output: Other contribution › Case Studies

  • InMobi: An Indian Internet Company Cracking China

    Prashantham, S. & Cao, Z., 30 Jun 2021, 15 p.

    Research output: Other contribution › Case Studies

  • Ruhnn: Marketing Influencers

    Lin, C. & Cao, Z., 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 京东方：成为液晶面板龙头之后呢

    Translated title of the contribution: BOE: After Becoming the Industry Leader in LCD Panels陈威如 & 陈炳亮, 30 Jun 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 华为多元化战略

    Translated title of the contribution: Diversification with Calibration: An Illustration Based on Huawei's Experience张华 & 张菱, 30 Jun 2021, 11 p.

    Research output: Other contribution › Case Studies

  • 如涵控股：网红营销服务商的转型探索

    Translated title of the contribution: Ruhnn: Marketing Influencers林宸 & 曹之静, 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 百瑞源：直播电商的思考

    Translated title of the contribution: Beryl: E-commerce Livestreaming Strategy林宸 & 曹之静, 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 视源股份：成长与升级之路

    Translated title of the contribution: CVTE: The Road to Growth and Upgrading张宇 & 曹之静, 30 Jun 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 金投赏：利成于益——商业企业向社会企业转型路径和治理探索

    Translated title of the contribution: Value from Welfare: ROI Festival’s Exploration of Transition Pathways and Governance Models芮萌 & 冯小悌, 30 Jun 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 阿里巴巴的价值观难题

    Translated title of the contribution: Alibaba's Values Dilemma白果 & 刘耿, 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 2020

    Ant Financial: Tough Boundary Choices in Innovation

    Zhu, X., Zhu, Q., Ni, Y. & Zhu, Y., 30 Jun 2020, 17 p.

    Research output: Other contribution › Case Studies

  • Catch-up and Leapfrogging of Latecomers: Samsung vs. Huawei

    Kim, C. H. & Chen, B., 30 Jun 2020, 19 p.

    Research output: Other contribution › Case Studies

  • Chasm Security: Facing the Technology Startup's Dilemmas (A)

    Chang, W., Zhao, L. & Velamuri, S. R., 30 Jun 2020, 14 p.

    Research output: Other contribution › Case Studies

  • Chasm Security: Facing the Technology Startup's Dilemmas (B)

    Chang, W., Zhao, L. & Velamuri, S. R., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • Chasm Security: Facing the Technology Startup's Dilemmas (C)

    Chang, W., Zhao, L. & Velamuri, S. R., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • LinkDoc: Commercial Exploration of Healthcare Big Data (A)

    Zhang, H., Qian, W. & Li, S., 30 Jun 2020, 14 p.

    Research output: Other contribution › Case Studies

  • LinkDoc: Commercial Exploration of Healthcare Big Data (B)

    Zhang, H., Qian, W. & Li, S., 30 Jun 2020, 14 p.

    Research output: Other contribution › Case Studies

  • Transsion Holdings: Leveraging Disruption in Emerging Markets

    Wang, T., Zhao, L. & Velamuri, S. R., 30 Jun 2020, 16 p.

    Research output: Other contribution › Case Studies

  • 传音控股：新兴市场的颠覆式创新

    Translated title of the contribution: Transsion Holdings: Leveraging Disruption in Emerging Markets王泰元, 赵丽缦 & Velamuri, S. R., 30 Jun 2020, 14 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（A）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (A)Chang, W. (First Author), Zhao, L. & Velamuri, S. R., 30 Jun 2020, 12 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（B）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (B)Chang, W. (First Author), Zhao, L. & Velamuri, S. R., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（C）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (C)Chang, W. (First Author), Velamuri, S. R. & Zhao, L., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • 蚂蚁金服：创新的边界在哪里？

    Translated title of the contribution: Ant Financial: Tough Boundary Choices in InnovationZhu, X. (First Author), Zhu, Q., Ni, Y. & Zhu, Y., 30 Jun 2020, 21 p.

    Research output: Other contribution › Case Studies