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2023
Designing government subsidy schemes to promote the electric vehicle industry: A system dynamics model perspective
Li, Y. (First Author), Liang, C. (Participant Author), Ye, F. (Participant Author) & Zhao, X. (Participant Author), 1月 2023, 在: Transportation Research, Part A: Policy and Practice. 167, 18 页码, 103558.科研成果: 期刊稿件 › 期刊论文
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Friend or foe? The impact of refurbished products in markets with network effects and standards competition
Zheng, Y., Qi, W. & Park, C. H., 2023, 在: Journal of Operations Management. 19 页码科研成果: 期刊稿件 › 期刊论文
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Information Design of Online Platforms
Tony Ke, T., Lin, S. & Lu, M. Y., 2023, EC 2023 - Proceedings of the 24th ACM Conference on Economics and Computation. London, United kingdom, 页码 912 -科研成果: 书/报告/会议事项章节 › 会议稿件 › 同行评审
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Reinforcing or weakening? The role of blockchain technology in the link between consumer trust and organic food adoption
Li, Y., Liao, A., Li, L., Zhang, M., Zhao, X. & Ye, F., 9月 2023, 在: Journal of Business Research. 164, 12 页码, 113999.科研成果: 期刊稿件 › 期刊论文
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Thoughtworks: Agile Innovation in the Digital Era
Wang, T., Zhao, L. & Chng, D. H. M., 1 6月 2023, 14 页码.科研成果: 其它稿件 › 案例
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What shall I learn? Two-stage decision making under social influence on corporate E-learning platforms
Song, Y. A., Zhang, L., Ma, L. & Bose, I., 2023, 在: Decision Support Systems. 171科研成果: 期刊稿件 › 期刊论文
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2022
2022 Global Branding Strategy & Fashion Industry White Paper: the Commercial Value of Culture from a Global Strategy Perspective
Qi, W. (编辑), Zhang, Y. (编辑), Lu, M. (编辑), Li, X. (编辑), Chen, Z. (编辑), 魏天天 (编辑), LI, E. (编辑), Zou, Y. (编辑), Cao, J. (编辑), Zhao, E. (编辑), Liu, L. (编辑) & 李豆豆 (编辑), 2022, 61 页码科研成果: 书/报告 › 工作报告
开放访问文档649 下载量 (Pure) -
ApiYoo: A New Breed of Entrepreneurship
Wang, G., Zhu, Q. & Zhang, C., 30 6月 2022, 6 页码.科研成果: 其它稿件 › 案例
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AstraZeneca (China): Leveraging Offline Doctor-Patient Relationships in Online Healthcare Service Platform
Chen, W. & Liu, L., 1 5月 2022, 19 页码.科研成果: 其它稿件 › 案例
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Designing the content of advertising in a differentiated market
Soberman, D. A. (First Author) & Xiang, Y. (Participant Author), 3月 2022, 在: International Journal of Research in Marketing. 39, 1, 页码 190-211 22 页码科研成果: 期刊稿件 › 期刊论文
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From government to market? A discrete choice analysis of policy instruments for electric vehicle adoption
Li, L. (First Author), Wang, Z. (Participant Author) & Xie, X. (Participant Author), 6月 2022, 在: Transportation Research, Part A: Policy and Practice. 160, 页码 143-159 17 页码科研成果: 期刊稿件 › 期刊论文
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Languages and dividends
He, W. (First Author) & Zhang, F. (Participant Author), 2022, 在: British Accounting Review. 54, 6科研成果: 期刊稿件 › 期刊论文
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Microfoundations of dynamic design capabilities: An empirical analysis of “excellent” Italian design firms
Cautela, C. (First Author), Moran, P. (Participant Author) & Simoni, M. (Participant Author), 1月 2022, 在: Journal of Product Innovation Management. 39, 1, 页码 3-23 21 页码科研成果: 期刊稿件 › 期刊论文
开放访问文档 -
On the Participation, Competition and Welfare at Customer-Intensive Discretionary Service Platforms
Liu, Y. (First Author), Wang, X. (Participant Author), Gilbert, S. (Participant Author) & Lai, G. (Participant Author), 27 9月 2022, 在: Manufacturing and Service Operations Management. 18 页码科研成果: 期刊稿件 › 期刊论文
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Sales Channel Choice in the Hotel Industry: The Impact of Online Reviews
Li, Y. (First Author), Tong, Y. (Participant Author), Ye, F. (Participant Author), Chen, Y. J. (Participant Author) & Zhao, X., 2022, (刊载前的电子出版物) 在: IEEE Transactions on Engineering Management.科研成果: 期刊稿件 › 期刊论文
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The Mate Screening Motive: How Women Use Luxury Consumption to Signal to Men
Chen, Q. (First Author), Wang, Y. (Participant Author) & Ordabayeva, N. (Participant Author), 2022, 在: Journal of Consumer Research.科研成果: 期刊稿件 › 期刊论文
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When and how brands affect importance of product attributes in consumer decision process
Park, H. Y. (First Author) & Chang, S. R. (Participant Author), 19 12月 2022, 在: European Journal of Marketing. 56, 13, 页码 1-25 25 页码科研成果: 期刊稿件 › 期刊论文
开放访问文档 -
Wuling Hongguang MINIEV: A New Breed of Chinese Automaker
Wang, G. & Zhu, Q., 1 5月 2022, 14 页码.科研成果: 其它稿件 › 案例
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2021
2021 Global Branding Strategy & Fashion Industry White Paper: Sustainable Fashion and New Consumption in a Global Strategic Perspective
Qi, W. (编辑), He, J. (编辑), 魏天天 (编辑), LI, E. (编辑), 李菁华 (编辑), 薛文婷 (编辑), Liu, L. (编辑), Wang, F. (编辑), ZHANG, H. (编辑), Xu, A. (编辑), 刘秋婷 (编辑) & 李豆豆 (编辑), 2021, 50 页码科研成果: 书/报告 › 工作报告
开放访问文档1190 下载量 (Pure) -
Ant Forest: Starting from Environmental Protection
Rui, M. & Zhu, Q., 30 4月 2021, 13 页码.科研成果: 其它稿件 › 案例
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Cotte Yolan: Succession and Strategic Transformation
Lee, S. K. J. & Zhao, L., 30 6月 2021, 14 页码.科研成果: 其它稿件 › 案例
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Daddy Lab: A Chinese Social Enterprise's Dilemma
Chng, D. H. M., Zhao, L., Lee, B. Y., Moran, P. & Sun, H., 30 4月 2021, 14 页码.科研成果: 其它稿件 › 案例
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Fotile Group: Creating a Culture-Driven Organization
Lee, S. K. J., Ju, H. & Zhao, L., 30 6月 2021, 17 页码.科研成果: 其它稿件 › 案例
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How Consumers Spend and Distribute Money Tainted by Anger
Park, H. Y. (First Author), 2021, 在: Journal of Distribution Science (유통과학연구). 19, 7, 页码 51-59科研成果: 期刊稿件 › 期刊论文
开放访问文档 -
Information Search and Product Returns Across Mobile and Traditional Online Channels
Zhang, Y. (First Author), Voorhees, C. M. (Participant Author), Lin, C. (Participant Author), Chiang, J. (Participant Author), Hult, G. T. M. (Participant Author) & Calantone, R. J. (Participant Author), 2021, 在: Journal of Retailing.科研成果: 期刊稿件 › 期刊论文
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SAIC Maxus: Pioneering the C2B Model in China's Auto Industry in the Digital Era
Fang, Y. & Qian, W., 30 4月 2021, 12 页码.科研成果: 其它稿件 › 案例
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When and How Brands Affect Attribute Weights in Consumer Decision Processes
Park, H. Y. (First Author) & Chang, S. R. (Participant Author), 2021, 在: European Journal of Marketing. forthcoming科研成果: 期刊稿件 › 期刊论文
开放访问文档93 下载量 (Pure) -
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2020
Consumer Choices Across Seemingly Disparate Product Categories(CEIBS Working Paper, No. 029/2020/MKT, 2020)
Lin, C. & Bowman, D., 7月 2020.科研成果: 工作论文
文档98 下载量 (Pure) -
Debt collection agencies and the supply of consumer credit
Fedaseyeu, V. (First Author), 2020, 在: Journal of Financial Economics. 138, 1, 页码 193-221科研成果: 期刊稿件 › 期刊论文
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Deceptive Advertising and Consumer Verification (CEIBS Working Paper, No. 007/2020/MKT)
Xiang, Y. & Song, I., 1 1月 2020, (准备中).科研成果: 工作论文
文档167 下载量 (Pure) -
Designing the Content of Advertising in a Differentiated Market (CEIBS Working Paper, No. 006/2020/MKT)
Xiang, Y. & Soberman, D. A., 1 1月 2020, (准备中).科研成果: 工作论文
文档143 下载量 (Pure) -
Early Prediction of Peak Sales Time in New Product Sales: Your Prediction May be Statistically Significant, But Is It Accurate?(CEIBS Working Paper, No. 037/2020/MKT, 2020)
Krishnan, T. V. & Jain, D. C., 8月 2020.科研成果: 工作论文
开放访问文档71 下载量 (Pure) -
From Government to Market? A Discrete Choice Analysis of Policy Instruments for Electric Vehicle Adoption (CEIBS Working Paper, No. 039/2020/POM, 2020)
Li, L., Wang, Z. & Xie, X. K., 8月 2020.科研成果: 工作论文
开放访问文档71 下载量 (Pure) -
In-App Couponing or Group-Couponing: The Impact of Mobile Marketing Strategies on Branded App Adoption (CEIBS Working Paper, No. 014/2020/MKT)
Wang, Q., Fu, N. & Wang, X., 1 1月 2020.科研成果: 工作论文
开放访问文档157 下载量 (Pure) -
Information Search and Product Returns across Mobile and Traditional Online Channels(CEIBS Working Paper, No. 033/2020/MKT, 2020)
Zhang, Y., Voorhees, C. M., Lin, C., Chiang, J., Hult, G. T. M. & Calantone, R. J., 7月 2020.科研成果: 工作论文
文档73 下载量 (Pure)