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  • 2024

    元气森林：挑战可口可乐

    Translated title of the contribution: Chi Forest: Taking on Coca-Cola方跃, 刘耿, 黄夏燕 & 吕星航 , 30 Apr 2024, 15 p.

    Research output: Other contribution › Case Studies

  • 智元汇：从“智慧交通”到“智慧城市”的数字创新之路

    Translated title of the contribution: Zhiyuanhui's Digital Innovation: Technology First or Scenario First?陈桓亘, 廖毅, 赵丽缦, 何为, 李晓天 & 白果 , 26 Apr 2024, 13 p.

    Research output: Other contribution › Case Studies

  • 格陆博：本土初创企业如何面对海外巨头？

    Translated title of the contribution: Global Technology: How a Chinese Start-up Competed with International Giants龚焱 & 蔺亚男, 26 Apr 2024, 14 p.

    Research output: Other contribution › Case Studies

  • 海马体：摄影界的新物种

    Translated title of the contribution: HIMO: A "New Species" in the Photography Industry王雅瑾 & 朱琼 , 30 Apr 2024, 15 p.

    Research output: Other contribution › Case Studies

  • 疯狂小杨哥（A）：从搞笑主播到带货直播

    Translated title of the contribution: The Crazy Yang Bros (A): Revolutionizing Live Commerce with Comedy 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 6 p.

    Research output: Other contribution › Case Studies

  • 疯狂小杨哥（B）：探索直播切片市场

    Translated title of the contribution: The Crazy Yang Bros (B): Pioneering Livestream Clip Distribution 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 4 p.

    Research output: Other contribution › Case Studies

  • 疯狂小杨哥（C）：创立灵活众包平台

    Translated title of the contribution: The Crazy Yang Bros (C): Innovating with a New Crowdsourcing Platform 娄祝坤, 黄夏燕, 刘耿, 姜心瑶, 林霏阳 , 苏丹玲 & 刘子羽 , 30 Apr 2024, 4 p.

    Research output: Other contribution › Case Studies

  • 2023

    “理想，行动，坚持”——上坤集团创始人朱静

    Translated title of the contribution: Aspiration, Action, Determination: Zhu Jing, Founder of Sunkwan Group李秀娟, 郑欣 & 赵丽缦, 15 May 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 万物新生：未来如何生长？

    Translated title of the contribution: ATRenew: How to Pursue Future Growth芮萌, 朱琼 & 刘心洁 , 25 Aug 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 众安：从保险到生态的演进

    Translated title of the contribution: ZhongAn Insurance: Evolution from Insurance to Ecosystem芮萌 & 朱琼 , 25 Aug 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 先“修路”还是先“造车”：树根互联的工业互联网平台养成之路

    Translated title of the contribution: ROOTCLOUD: Customization vs. Standardization at an Industrial IoT Platform陈威如, 王节祥 & 龚奕潼, 15 May 2023, 12 p.

    Research output: Other contribution › Case Studies

  • 快仓智能：AMR行业全球独角兽的成长之路

    Translated title of the contribution: Quicktron: Evolving into a Global AMR Unicorn张宇 & 李小轩, 1 Jun 2023, 15 p.

    Research output: Other contribution › Case Studies

  • 恩启：社会创业的战略定位选择

    Translated title of the contribution: IngCare: Tough Choices for Social Entrepreneurship芮萌, 朱琼 & 刘心洁, 1 Jun 2023, 13 p.

    Research output: Other contribution › Case Studies

  • 擎朗智能：送餐机器人的商业化

    Translated title of the contribution: KEENON Robotics: Commercializing Meal Delivery Robots张维炯, 赵玲 & 陶恒依 , 25 Aug 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 瑞幸：“涅槃重生”之路

    Translated title of the contribution: Luckin: Rising from the Ashes梁超 & 朱琼, 10 Apr 2023, 15 p.

    Research output: Other contribution › Case Studies

  • 聚慧食品：复合调味品隐形冠军的战略抉择

    Translated title of the contribution: How A Hidden Champion Defending its Title: The Strategic Choice of JuHui Food张宇 & 李小轩, 15 May 2023, 13 p.

    Research output: Other contribution › Case Studies

  • 2022

    乐象永续科技：生物基染料的商业化之路

    Translated title of the contribution: Melephant: Path to Commercialization of A Bio-based Dye王琪, 何今宇, 刘耿 & 薛文婷, 29 Jul 2022, 11 p.

    Research output: Other contribution › Case Studies

  • 从孵化自救到输出赋能：美特好与全球蛙推进超市数字化转型（A）

    Translated title of the contribution: Meet All: Incubating Global Leap to Advance Digital Transformation (A)陈威如, 王节祥, 杨洋 & 贺锦江, 30 Jul 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 从孵化自救到输出赋能：美特好与全球蛙推进超市数字化转型（B）

    Translated title of the contribution: Meet All: Incubating Global Leap to Advance Digital Transformation (B)陈威如, 王节祥, 杨洋 & 贺锦江, 30 Jul 2022, 8 p.

    Research output: Other contribution › Case Studies

  • 小猪：探索民宿共享平台的生存空间（A）

    Translated title of the contribution: Xiaozhu's Survival in the House-Sharing Industry (A)苏锡嘉 & 朱琼, 30 Jun 2022, 12 p.

    Research output: Other contribution › Case Studies

  • 小猪：探索民宿共享平台的生存空间（B）

    Translated title of the contribution: Xiaozhu's Survival in the House-Sharing Industry (B)苏锡嘉 & 朱琼, 30 Jun 2022, 8 p.

    Research output: Other contribution › Case Studies

  • 微信生态圈创新的“长尾”征途

    Translated title of the contribution: The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative白果 & 刘耿, 31 May 2022, 16 p.

    Research output: Other contribution › Case Studies

  • 新能源汽车的创新扩散：蔚来和理想

    Translated title of the contribution: Nio and Li Auto: Diffusion of Innovation for NEVs白果 & 钱文颖, 29 Jul 2022, 12 p.

    Research output: Other contribution › Case Studies

  • 艾优：颜值差异化战略

    Translated title of the contribution: ApiYoo: A New Breed of Entrepreneurship王高, 朱琼 & 张锐, 30 Jun 2022, 13 p.

    Research output: Other contribution › Case Studies

  • 蔚来：一家来自未来的汽车公司？

    Translated title of the contribution: NIO: A Futuristic EV Maker?龚焱 & 钱文颖, 29 Jul 2022, 13 p.

    Research output: Other contribution › Case Studies

  • 2021

    上汽大通：中国数字化时代C2B汽车开拓者

    Translated title of the contribution: SAIC Maxus: Pioneering the C2B Model in China's Auto Industry in the Digital Era方跃 & 钱文颖, 30 Apr 2021, 12 p.

    Research output: Other contribution › Case Studies

  • 博泽家族办公室：从科研创业到家族办公室的实践转型（A）

    Translated title of the contribution: BOZE Family Office: From Sci-tech Entrepreneurship To Family Office (A)芮萌 & 尹文强, 30 Jun 2021, 9 p.

    Research output: Other contribution › Case Studies

  • 博泽家族办公室：从科研创业到家族办公室的实践转型（B）

    Translated title of the contribution: BOZE Family Office: A Successful Transition From Scientific Entrepreneurial To Family Office芮萌 & 尹文强, 30 Jun 2021, 3 p.

    Research output: Other contribution › Case Studies

  • 小住一下：探索乡村旅游的整合发展模式

    Translated title of the contribution: Miniholiday: Exploring the Integrated Development Model of Rural Tourism芮萌 & 陈炳亮, 30 Jun 2021, 14 p.

    Research output: Other contribution › Case Studies

  • 百瑞源：直播电商的思考

    Translated title of the contribution: Beryl: E-commerce Livestreaming Strategy林宸 & 曹之静, 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 老爸评测：一家社会企业的两难抉择

    Translated title of the contribution: Daddy Lab: A Chinese Social Enterprise's DilemmaChng, D. H. M., 赵丽缦, Lee, B. Y., Moran, P. & 孙鹤鸣, 30 Apr 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 视源股份：成长与升级之路

    Translated title of the contribution: CVTE: The Road to Growth and Upgrading张宇 & 曹之静, 30 Jun 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 闲鱼：后进者的演化

    Translated title of the contribution: Idle Fish: The Evolution of Alibaba's Used Goods Platform王丹, 30 Jun 2021, 11 p.

    Research output: Other contribution › Case Studies

  • 2020

    传音控股：新兴市场的颠覆式创新

    Translated title of the contribution: Transsion Holdings: Leveraging Disruption in Emerging Markets王泰元, 赵丽缦 & Velamuri, S. R., 30 Jun 2020, 14 p.

    Research output: Other contribution › Case Studies

  • 天然工坊：创业中的CSR作用

    Translated title of the contribution: Natural Factory: The Role of CSR in Starting a BusinessRui, O. M. (First Author) & Zhu, Q. (Participant Author), 30 Jun 2020, 13 p.

    Research output: Other contribution › Case Studies

  • 妞诺科技：脑电平台的创智与创制

    Translated title of the contribution: iNeuro: Technology and Business Model Innovation of EEG PlatformZhu, X. (First Author), Cao, Z. & Ni, Y., 30 Jun 2020, 12 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（A）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (A)Chang, W. (First Author), Zhao, L. & Velamuri, S. R., 30 Jun 2020, 12 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（B）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (B)Chang, W. (First Author), Zhao, L. & Velamuri, S. R., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • 深圳信安智能：科创企业的窘境（C）

    Translated title of the contribution: Chasm Security: Facing the Technology Startup's Dilemmas (C)Chang, W. (First Author), Velamuri, S. R. & Zhao, L., 30 Jun 2020, 2 p.

    Research output: Other contribution › Case Studies

  • 零氪科技：医疗大数据的商业化探索（A）

    Translated title of the contribution: LinkDoc: Commercial Exploration of Healthcare Big Data (A)Zhang, H. (First Author), Qian, W. & Li, S., 30 Jun 2020, 11 p.

    Research output: Other contribution › Case Studies

  • 零氪科技：医疗大数据的商业化探索（B）

    Translated title of the contribution: LinkDoc: Commercial Exploration of Healthcare Big Data (B)Zhang, H. (First Author), Qian, W. & Li, S., 30 Jun 2020, 11 p.

    Research output: Other contribution › Case Studies

  • 面包新语集团：以人才和技术推动创新

    Translated title of the contribution: BreadTalk Group: Innovation through Talent and TechnologyLee, J. S. K. (First Author), Tan, R. (Participant Author) & Chung, R. (Participant Author), 30 Jun 2020, 15 p.

    Research output: Other contribution › Case Studies

  • 2019

    EVCARD：中国新能源汽车分时租赁领先者

    Translated title of the contribution: EVCard: Pioneering Car-Sharing in China龚焱 & 钱文颖 , 30 Jun 2019, 14 p.

    Research output: Other contribution › Case Studies

  • 喜憨儿洗车中心：打造一家可持续发展的中国社会企业

    Translated title of the contribution: Xihaner Car Wash: Building a Sustainable Social Enterprise in ChinaChng, D. H. M., 赵丽缦 & 孙鹤鸣 , 30 Jun 2019, 10 p.

    Research output: Other contribution › Case Studies

  • 易流科技：透明连接物流的探路者（A）

    Translated title of the contribution: Yiliu Tech: Exploring Logistical Transparency赵先德, 钱文颖 & 王良, 30 Jun 2019, 15 p.

    Research output: Other contribution › Case Studies

  • 易流科技：透明连接物流的探路者（B）

    Translated title of the contribution: Yiliu Tech: Exploring Logistical Transparency赵先德, 钱文颖 & 王良 , 30 Jun 2019, 12 p.

    Research output: Other contribution › Case Studies

  • 瑞幸咖啡：星巴克的中国挑战者

    Translated title of the contribution: Luckin Coffee：Starbucks' Challenger in ChinaLin, C., 30 Jun 2019, 30 p.

    Research output: Other contribution › Case Studies

  • 盒马——中国零售市场的新物种（A）：商业模式演变

    Translated title of the contribution: Freshippo: A New Species in Chinese Retail (A)– Business Model Evolution张文清 & 朱琼, 30 Jun 2019, 14 p.

    Research output: Other contribution › Case Studies

  • 盒马——中国零售市场的新物种（B）：数据驱动核心能力

    Translated title of the contribution: Freshippo: A New Species in Chinese Retail (B)– Data-Driven Core Competencies张文清 & 朱琼 , 30 Jun 2019, 9 p.

    Research output: Other contribution › Case Studies

  • 诗肯柚木：接班人养成进行时（A）

    Translated title of the contribution: Scanteak: The Making of Successors in a Family Firm (A)李秀娟, 赵丽缦 & 陆韵婷 , 30 Jun 2019, 9 p.

    Research output: Other contribution › Case Studies