China Europe International Business School

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  • Case Studies

    开云集团：奢侈品可持续发展的开路先锋

    Translated title of the contribution: Kering: Blazing a Trail in Sustainable Luxury何今宇 & 薛文婷, 30 Jun 2022, 15 p.

    Research output: Other contribution › Case Studies

  • 开市客的中国商业模式：变还是不变?

    Translated title of the contribution: Costco's China Business Model: To Change or Not To Change?张文清 & 朱琼, 30 Jun 2021, 13 p.

    Research output: Other contribution › Case Studies

  • 开能健康：可持续发展的探索与实践

    Translated title of the contribution: Canature's Sustainable Development: Explorations and Practices李秀娟 & 鞠慧蓉, 31 May 2022, 14 p.

    Research output: Other contribution › Case Studies

  • 当欧元成本遇上美元收入——欧洲宇航防务集团面临的外汇经营风险

    Translated title of the contribution: Euro Costs vs. Dollar Revenues: How EADS Manages Foreign Exchange ExposureXu, B. & Liu, Y., 1 Jan 2011, 12 p.

    Research output: Other contribution › Case Studies

  • 微信生态圈创新的“长尾”征途

    Translated title of the contribution: The WeChat Ecosystem: Unleashing the Potential of the Long Tail to Stay Innovative白果 & 刘耿, 31 May 2022, 16 p.

    Research output: Other contribution › Case Studies

  • 微创医疗：从冠脉支架开始的征程

    Translated title of the contribution: MicroPort Scientific: An Odyssey Starting with Coronary StentsZhang, W. & Xu, L., 1 Jan 2012, 17 p.

    Research output: Other contribution › Case Studies

  • 德华工业控股有限公司——家族企业国际化之路

    Translated title of the contribution: Teckwah Industrial Corporation Ltd.: Internationalization Journey of a Family BusinessLee, J. S. K. & Tan, R., 30 Jun 2020, 17 p.

    Research output: Other contribution › Case Studies

  • 德固赛公司的稳定剂业务：进入中国市场

    Translated title of the contribution: Degussa Stabilizers: Accessing the Chinese MarketJenster, P. V. & Chen, C., 1 Jan 2006, 14 p.

    Research output: Other contribution › Case Studies

  • 必胜客中国：品牌年轻化

    Translated title of the contribution: Pizza Hut China: Brand RejuvenationLin, C. & Zhang, C., 30 Jun 2020, 18 p.

    Research output: Other contribution › Case Studies

  • 快仓智能：AMR行业全球独角兽的成长之路

    Translated title of the contribution: Quicktron: Evolving into a Global AMR Unicorn张宇 & 李小轩, 1 Jun 2023, 15 p.

    Research output: Other contribution › Case Studies

  • 思路迪-埃提斯：抗肿瘤个体化精准药物研发平台

    Translated title of the contribution: 3D-HTS: A Personalized R&D Platform for Antitumor MedicationsZhu, X., Song, Y. & Ni, Y., 25 May 2015, 21 p.

    Research output: Other contribution › Case Studies

  • 怡亚通：从供应链服务商到供应链生态圈领导者

    Translated title of the contribution: Eternal Asia: From a Supply Chain Service Provider to a Supply Chain Ecosystem Leader赵先德, 阮丽旸, 谢晓晴 & 付文慧 , 30 Jun 2019, 14 p.

    Research output: Other contribution › Case Studies

  • 恩启：社会创业的战略定位选择

    Translated title of the contribution: IngCare: Tough Choices for Social Entrepreneurship芮萌, 朱琼 & 刘心洁, 1 Jun 2023, 13 p.

    Research output: Other contribution › Case Studies

  • 惠而浦中国的战略采购：寻找理想供应商

    Translated title of the contribution: Strategic Sourcing at Whirlpool China: Finding the Ideal SupplierLockström, M., Callarman, T. E. & Zhang, S., 30 May 2014, 8 p.

    Research output: Other contribution › Case Studies

  • 慧医天下：阿斯利康中国的互联网熟医患诊疗

    Translated title of the contribution: AstraZeneca (China): Leveraging Offline Doctor-Patient Relationships in Online Healthcare Service Platform蒋炯文, 刘耿 & 林宸, 1 May 2022, 18 p.

    Research output: Other contribution › Case Studies

  • 房多多卖房记

    Translated title of the contribution: Home Sales at Fangdd.comLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 手机深圳通 ——移动互联网时代的产品创新

    Translated title of the contribution: Mobile “Shenzhen Tong”: Service Innovation in the Mobile Internet EraWang, Q. & Zhao, X., 30 Oct 2015, 13 p.

    Research output: Other contribution › Case Studies

  • 打造强势品牌，制胜中国维生素市场

    Translated title of the contribution: Winning the China Vitamin War by Building a Strong BrandBurgers, W. P. & Chen, J., 1 Jan 2006, 17 p.

    Research output: Other contribution › Case Studies

  • 摩拜Mobike:一夜爆红的共享单车

    Translated title of the contribution: Mobike: An Overnight HitLin, C., 1 Oct 2018, 26 p.

    Research output: Other contribution › Case Studies

  • 擎朗智能：送餐机器人的商业化

    Translated title of the contribution: KEENON Robotics: Commercializing Meal Delivery Robots张维炯, 赵玲 & 陶恒依 , 25 Aug 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 数字化时代的中国工商银行 （A）

    Translated title of the contribution: ICBC in the Digital Era (A)Zhu, X. & Zhu, Q., 1 Dec 2014, 12 p.

    Research output: Other contribution › Case Studies

  • 数字化时代的中国工商银行 （B）

    Translated title of the contribution: ICBC in the Digital Era (B)Zhu, X. & Zhu, Q., 1 Dec 2014, 8 p.

    Research output: Other contribution › Case Studies

  • 数字化时代的中国工商银行 （C）

    Translated title of the contribution: ICBC in the Digital Era (C)Zhu, X. & Zhu, Q., 1 Dec 2014, 6 p.

    Research output: Other contribution › Case Studies

  • 数字阅读平台竞争（A）：亚马逊、苹果与谷歌

    Translated title of the contribution: The E-Reading Platform Competition (A): Amazon, Apple and GoogleChen, W. & Xu, L., 1 Jan 2012, 17 p.

    Research output: Other contribution › Case Studies

  • 数字阅读平台竞争（B）：中国涌现的六个本土平台

    Translated title of the contribution: The E-Reading Platform Competition (B): Six Platforms Emerging in ChinaChen, W. & Xu, L., 1 Jan 2012, 18 p.

    Research output: Other contribution › Case Studies

  • 新东方：转型新考验

    Translated title of the contribution: New Oriental: New Challenges of TransformationLi, S., Dong, L. & Xu, L., 11 Jul 2015, 4 p.

    Research output: Other contribution › Case Studies

  • 新能源汽车的创新扩散：蔚来和理想

    Translated title of the contribution: Nio and Li Auto: Diffusion of Innovation for NEVs白果 & 钱文颖, 29 Jul 2022, 12 p.

    Research output: Other contribution › Case Studies

  • 方太集团：企业文化驱动成长

    Translated title of the contribution: Fotile Group: Creating a Culture-Driven Organization李秀娟, 鞠慧蓉 & 赵丽缦, 30 Jun 2021, 16 p.

    Research output: Other contribution › Case Studies

  • 施乐2000：空降兵CEO突然下课，谁之过？

    Translated title of the contribution: Who Should Be Responsible for the Dismissal of the Xerox’s “Parachute” CEO in 2000?Gong, Y. & Zhu, Q., 1 Dec 2014, 15 p.

    Research output: Other contribution › Case Studies

  • 施耐德电气的多元、平等与包容(DEI)行动：从“为何”到“如何”

    Translated title of the contribution: DEI at Schneider Electric: From "Why" to "How"李秀娟 & 赵丽缦 , 10 Apr 2023, 14 p.

    Research output: Other contribution › Case Studies

  • 易德投资：评估氢能行业投资机会

    Translated title of the contribution: Yield Capital: Evaluating Investment Opportunities in the Hydrogen Energy Industry张宇 & 李小轩, 1 Jun 2023, 16 p.

    Research output: Other contribution › Case Studies

  • 易流科技：透明连接物流的探路者（A）

    Translated title of the contribution: Yiliu Tech: Exploring Logistical Transparency赵先德, 钱文颖 & 王良, 30 Jun 2019, 15 p.

    Research output: Other contribution › Case Studies

  • 易流科技：透明连接物流的探路者（B）

    Translated title of the contribution: Yiliu Tech: Exploring Logistical Transparency赵先德, 钱文颖 & 王良 , 30 Jun 2019, 12 p.

    Research output: Other contribution › Case Studies

  • 星巴克中国的新零售博弈

    Translated title of the contribution: Starbucks' New Retail Gaming in China张文清 & 朱琼, 30 Jun 2021, 11 p.

    Research output: Other contribution › Case Studies

  • 智元汇：从“智慧交通”到“智慧城市”的数字创新之路

    Translated title of the contribution: Zhiyuanhui's Digital Innovation: Technology First or Scenario First?陈桓亘, 廖毅, 赵丽缦, 何为, 李晓天 & 白果 , 26 Apr 2024, 13 p.

    Research output: Other contribution › Case Studies

  • 曲美家居要约收购Ekornes（A）：并购决策

    Translated title of the contribution: QuMei's Takeover Bid for Ekornes (A): Decision-Making Process黄生, 张驰 & 孟圆, 31 May 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 曲美家居要约收购Ekornes（B）：交易安排

    Translated title of the contribution: QuMei's Takeover Bid for Ekornes (B): Transaction Arrangements黄生, 张驰 & 孟圆, 31 May 2022, 8 p.

    Research output: Other contribution › Case Studies

  • 机器人也能养鸡？ ——正大打造四位一体模式实现产业化养鸡

    Translated title of the contribution: Can Robots Raise Chickens?——Chia Tai Builds a Four-in-one Mode for Industrialized Chicken RaisingZhu, X., Zhu, Q. & Ren, Y., 30 Oct 2015, 10 p.

    Research output: Other contribution › Case Studies

  • 李宁：让改变发生

    Translated title of the contribution: Li-Ning: Make the ChangeWang, G. & Fu, X., 1 Jan 2012, 16 p.

    Research output: Other contribution › Case Studies

  • 李渡酒业：白酒老字号的数字化之路

    Translated title of the contribution: LIDU Liquor: A Time-honored Baijiu Distiller's Digitalization胡海波, 陈世敏, 王怡琴 & 余钒 , 31 May 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 李芬的困惑

    Translated title of the contribution: Li Fen: The Plight of an HR Manager蒋凤桐 & 张驰, 31 May 2022, 10 p.

    Research output: Other contribution › Case Studies

  • 杜拉拉升职记

    Translated title of the contribution: A Story of Lala's PromotionWang, G. & Zhang, R., 1 Jan 2011, 21 p.

    Research output: Other contribution › Case Studies

  • 杭秀房地产：空降兵的挑战

    Translated title of the contribution: Hangxiu Real Estate: Outsider CEO SuccessionLin, S. & Liang, N., 30 Oct 2015, 12 p.

    Research output: Other contribution › Case Studies

  • 林经理领导下的沪上大酒店

    Translated title of the contribution: Shanghai Grand Hotel under GM Lin's Leadership蒋凤桐 , Cai, Z. & Birtch, T. A., 1 Oct 2018, 7 p.

    Research output: Other contribution › Case Studies

  • 柳工：波兰使命（A）

    Translated title of the contribution: Liugong: Poland Mission (A)Xin, K. R. & Zhong, J., 1 Oct 2018, 6 p.

    Research output: Other contribution › Case Studies

  • 柳工：波兰使命（B）

    Translated title of the contribution: Liugong: Poland Mission (B)Xin, K. R. & Zhong, J., 1 Oct 2018, 2 p.

    Research output: Other contribution › Case Studies

  • 格陆博：本土初创企业如何面对海外巨头？

    Translated title of the contribution: Global Technology: How a Chinese Start-up Competed with International Giants龚焱 & 蔺亚男, 26 Apr 2024, 14 p.

    Research output: Other contribution › Case Studies

  • 欢聚时代：YY 课堂

    Translated title of the contribution: YY Inc.: Real-time Online ClassesLi, S., Dong, L. & Xu, L., 11 Jul 2015, 3 p.

    Research output: Other contribution › Case Studies

  • 欧普照明：面对LED颠覆性变革，“左转”还是“右弯”?

    Translated title of the contribution: Opple: Disruptive Change Facing LED, Turning Left or Right?Dong, L., Xu, L. & Chen, W., 1 Jan 2013, 12 p.

    Research output: Other contribution › Case Studies

  • 步步高超市的数字化进程：从“物本”到“人本”

    Translated title of the contribution: The Digital Transformation of Better Life Supermarket: From Product-Centric to People-Centric方跃, 郑雪, 刘耿, 吕星航 & 钱文颖, 1 Jun 2023, 16 p.

    Research output: Other contribution › Case Studies